Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

1,361 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Atribus

Valencia, Comunidad Valenciana, Spain

Atribus is a social listening and competitive intelligence tool where you can listen, measure and analyze what is being said…

4.8 17 reviews

Attention Insight

Hamburg, Hamburg, Germany

Predict visual attention with eye tracker precision. Attention insight is visual attention prediction algorithm based on deep…

4.8 29 reviews

Auryc

Los Altos, California, United States

Auryc's visual intelligence platform empowers organizations to create exceptional customer journeys and increase revenue…

4.8 140 reviews

Bevy

Palo Alto, California, United States

Bevy: the community enterprise platform Where experiences, forums, and user groups come together to build powerful, connected…

4.8 75 reviews

Birdeye

Palo Alto, California, United States

Birdeye is the #1 agentic marketing platform for multi-location brands, purpose-built for multi-location brands. Over 200,000…

4.8 1644 reviews

Blogely

Santa Clara

Blogely is the ultimate toolkit for freelance writers and their clients Blogely helps make it faster and easier to create…

4.8 13 reviews

Boomerangme

Wilmington, Delaware, United States

Boomerangme is a loyalty SaaS business in the box. Upsell tool for marketing agencies. Get additional recurring income from…

4.8 29 reviews

Bouncer

Wroclaw, Lower Silesia, Poland

Bouncer is a company that provides powerful and affordable email list verification and email validation. Simple app and…

4.8 153 reviews

Braindate

Montreal, Quebec, Canada

What if every human could effortlessly search for and meet with another person to share specific knowledge and experiences?…

4.8 55 reviews

BrandMail

Aiken, South Carolina, United States

Brandquantum’s innovative and secure brand consistency cloud-based software solutions help organisations to overcome their…

4.8 65 reviews

BuyerGenomics

New York, New York, United States

Born from an advanced digital analytics firm in New York City specialized in etail and retail sales growth, buyergenomics was…

4.8 23 reviews

CallHub

Washington, District Of Columbia, United States

Callhub is the leading global digital organizing platform for political campaigns, nonprofits, advocacy groups, and businesses to…

4.8 16 reviews

Our call tracking software makes it simple to see which marketing campaigns are creating phone call leads so you can make data…

4.8 16 reviews

Capturly

Szeged, Csongrád, Hungary

Capturly is full-scale analytics for online businesses. Capturly is focusing on the main driving forces: conversion and…

4.8 11 reviews

Charles

Berlin, Berlin, Germany

Make messaging your #1 CRM channel to build lifelong customer relationships. Spectrm is the conversational marketing platform…

4.8 26 reviews

Circlewise

Warszawa, Poland

Kim jesteśmy: Adhydra to: Zespół specjalistów z doświadczeniem zdobytym u dostawców zaawansowanych technologii, w sieciach…

4.8 25 reviews

CloudSponge

San Francisco

Cloudsponge helps your business grow faster. Our products will deliver a dramatic improvement the performance of your existing…

4.8 18 reviews

Conte.ai

London, England, United Kingdom

Conte.AI is an AI-powered web service offering highly efficient social media management and content creation. Our team of…

4.8 653 reviews

We're a content marketing software & services company born in Seattle, built by a distributed team. Our data-driven content brief…

4.8 16 reviews

cux.io

Wrocław, Lower Silesia, Poland

Cux is a digital experience analytics platform that turns user behavior into digital growth. We don’t just show you what users do…

4.8 46 reviews

Dashly

Wilmington, Delaware, United States

Conversation AI platform to double your inbound pipeline Engage prospects with conversational quiz Segment them with data‑driven…

4.8 21 reviews
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Showing 144 of 1,361 — 1,217 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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