Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

1,361 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Event Farm

Washington, District Of Columbia, United States

Event farm is an experiential marketing platform. We combine our expertise and suite of event technology-including wearable tech…

3.5 10 reviews

Flashissue

Atlanta, Georgia, United States

If you hate creating email newsletters then you'll love what we're doing. It's been called an insanely cool new marketing tool…

3.5 19 reviews Usage-based

Scrunch

Brisbane

For marketers who want to grow their reach, revenue & careers. The scrunch ultimate marketing membership & 10+yrs digital agency.

3.5 11 reviews

SendOutCards

Salt Lake City, Utah, United States

Since founder and cvo kody bateman started sendoutcards in 2005, we’ve changed millions of people’s lives, one greeting card at a…

3.5 13 reviews

SEO Sitecheckup

New York, New York, United States

Search engine optimization tools and expertise to help you grow your business. With our free on-page search engine optimization…

3.5 19 reviews

Viral Loops

Vancouver, Canada

The all-in-one referral marketing platform for prelaunch, newsletters & e-commerce. We've worked with companies like producthunt…

3.5 16 reviews

IssueWire

Kolkata, West Bengal, India

Press release distribution network Distribute your press release to over 195+ media outlets, magazines, major news sites. Get…

3.4 11 reviews

LiveIntent

New York, New York, United States

Liveintent, one of the world’s largest people-based marketing platforms, connects 2,500 publishing and advertising brands with…

3.4 15 reviews

MapMyUser

Lucknow, Uttar Pradesh, India

Mapmyuser provides realtime user analytics. You can track online users, their current activity and their geolocation. Use our…

3.4 10 reviews

Mapp Empower

London, England, United Kingdom

Mapp helps marketers build personalized customer experiences through our SaaS platform, mapp marketing cloud. Our powerful…

3.4 42 reviews

Outbrain

New York, New York, United States

Outbrain is a leading technology platform that drives business results by engaging people across the open internet. Outbrain…

3.4 89 reviews

Zerys

Chardon, Ohio, United States

Backed by more than 10 years of content marketing experience, interact media is the content marketing software development firm…

3.4 16 reviews

Put your social media on autopilot. Auto post and schedule blogs, photos, rss, news and videos to Facebook, Twitter, Instagram…

3.3 16 reviews

Flodesk

San Francisco, California, United States

Flodesk makes simple, intuitive software tools to help entrepreneurs grow their businesses. You can use it to design and send…

3.3 21 reviews

Ning

Menlo Park, California, United States

Ning is your key to creating an awesome social community. Create a perfect social space to bring people together. With your own…

3.3 14 reviews

Refersion

New York, New York, United States

Refersion helps online shops track sales driven by promoters, influencers, and affiliates. We've made it easier than ever to…

3.3 19 reviews

SerpWatch

Portland

Serpwatch is an advanced SEO rank tracker made for modern SEO professionals. Focused on deep rank tracking insights and workflow…

3.3 11 reviews

UPrinting

Van Nuys, California, United States

Uprinting.com launched in 2005 and currently serves thousands of on-demand print experts and graphic design professionals on a…

3.3 14 reviews

Viraltag

New York, New York

A complete visual marketing platform for brands. Visual content creation, curation & publishing tools - shoppable ugc galleries -…

3.3 11 reviews

Captain Data

Nantes, Pays De La Loire, France

Captain data empowers businesses with real-time, enriched intent data through our powerful API. Designed for salestech…

3.2 14 reviews

diib

Salt Lake City, Utah, United States

With the enormous amount of data being generated from all avenues, businesses need a means to analyze and contextualize their…

3.2 12 reviews

Next Day Flyers

Van Nuys, California, United States

Nextdayflyers is your go-to printing partner for top-quality printed marketing materials with some of the fastest turnaround…

3.2 15 reviews

SMTP

Ottawa, Ontario, Canada

Smtp is one of the early pioneers of cloud-based email services and is now part of ziff davis, moz group and campaigner. From…

3.2 18 reviews Subscription
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Showing 1,344 of 1,361 — 17 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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