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Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
3,470 businesses
Shorthand is the publishing platform that combines human craft with design intelligence to help brands, builders, and newsrooms…
Simpletexting is the easiest way to send messages to customers, employees, or anyone else you need to reach. Trusted by fortune…
At slate, we revolutionize social content creation for brands. Our platform empowers social media teams to effortlessly craft…
Founded in 2003, smartertools inc. Is an information technology management software company that builds applications to help…
Email deliverability matters. Your messages don't belong in a spam folder. Smtp2go makes email delivery easier. We take care of…
Soampli is a social sharing tool designed to empower employees and leverage their advocacy. It empowers your whole organisation…
Creating and managing brand ambassadors has always been a marketing fantasy. The logistical nightmare of managing that many brand…
Everyone in your network can be a powerful advocate for your brand. Scale your marketing reach by directly engaging your…
Employee advocacy made simple. Sociuu enables - and motivates - your employees to share corporate social media content. Why…
Social media scheduling that learns from your audience to drive more traffic and leads while freeing you from low-level…
Statusbrew has 1:1 feature parity with industry leading smm tools and is generally lower priced for the same features, social…
Stensul is the governed creation™ platform for enterprise marketing teams. We help teams create campaigns faster, safely, and on…
Easy video testimonial tech, shared even to Google reviews No crews. No hassle. Just real customer experiences on video -…
Online event registrations by stride events - the leader of event services Stride events includes all of the features you need to…
Stripo is an online drag-n-drop and html email platform. We help you build high-quality emails of any complexity, including ones…
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Textus is business texting software that increases engagement with prospects, customers, workers, and candidates resulting in…
"cross-channel" retargeting at it's finest! Send automated "handwrittten" postcards to all your leads. Just $.99 per card, with a…
Tix is a state-of-the-art, cloud-based ticketing solution. We specialize in feature-rich, low-cost solutions designed to maximize…
The simple life app coaches people on long-term weight loss and healthy eating. We empathize with the frustration people feel as…
The most powerful email-finding tool which is able to list all the email addresses of people who are working in a particular…
Topol.io is an intuitive drag-and-drop email editor, available both as an embeddable plugin for SaaS platforms and as a…
Townhall is the world's first deep hybrid events platform. At townhall, we believe that taking care of your in-person and virtual…
Showing 1,296 of 3,470 — 2,174 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.