Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

2,055 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

Rise Vision Digital Signage

Toronto, Ontario, Canada

Rise vision is the all-in-one platform for digital signage, screen sharing, and emergency alerts designed to help organizations…

4.7 404 reviews

Scoop.it

Paris, Île-De-France, France

Scoop.it est une plateforme de veille et de curation de contenus qui permet aux équipes de sélectionner, organiser et diffuser…

4.7 26 reviews

ScreenCloud Digital Signage

London, England, United Kingdom

Screencloud enables our customers to build connected workplaces and workforces, using screens that communicate. Using the power…

4.7 170 reviews

Screenfluence

Toronto, Ontario, Canada

Screenfluence is a proprietary cloud based digital signage content management software. We provide businesses with the ability to…

4.7 39 reviews

Screpy

Newark

Screpy is an AI-based SEO and web analysis tool that helps you find the SEO health of your website and its keywords. Monitor your…

4.7 95 reviews

SegmentStream

London, England, United Kingdom

The marketing measurement engine for teams and AI agents. Cross-channel attribution, incrementality testing, marginal analytics…

4.7 9 reviews

Semantrum

Kyiv City, Ukraine

Semantrum is an ukrainian company that has created an AI-platform for media analytics and reputation management. For more than 7…

4.7 12 reviews

Sendlane

San Diego, California, United States

Truly unified email, sms, reviews, and forms. Transparent pricing, effortless migration, round-the-clock support, and an…

4.7 54 reviews

SentiOne

Gdansk, Pomerania, Poland

Sentione is a conversational AI platform. We develop technology providing state-of-the-art customer service automation based on…

4.7 35 reviews

Seodity

Szczecin

Seodity includes a robust set of SEO tools. We’ve got the tools you need to improve your website’s performance and turn more…

4.7 72 reviews

SEOptimer

Hong Kong, Hong Kong

Websa300 is a digital marketing agency specialized on #SEO, #adwords and #social media. We help companies. We help companies to…

4.7 151 reviews

SERPWoo

Miami Beach, Florida, United States

Serpwoo is a highly advanced SEO serp and orm intelligence tool that is taking the place of traditional rank trackers and keyword…

4.7 5 reviews

Shareablee

New York

Now a part of comscore (nasdaq: scor) Shareablee was the first and only industry-level measurement solution for media companies…

4.7 14 reviews

ShopPop

Amsterdam, Noord-Holland, Netherlands

Drive customers back to your store with automated notifications on whatsapp & messenger

4.7 14 reviews

Shorthand

Brisbane, Queensland, Australia

Shorthand is the publishing platform that combines human craft with design intelligence to help brands, builders, and newsrooms…

4.7 61 reviews

SimpleTexting

Miami Beach, Florida, United States

Simpletexting is the easiest way to send messages to customers, employees, or anyone else you need to reach. Trusted by fortune…

4.7 576 reviews

Slate

New York, New York, United States

At slate, we revolutionize social content creation for brands. Our platform empowers social media teams to effortlessly craft…

4.7 39 reviews

SmarterStats

Phoenix, Arizona, United States

Founded in 2003, smartertools inc. Is an information technology management software company that builds applications to help…

4.7 9 reviews

SMTP2GO

Christchurch, Canterbury, New Zealand

Email deliverability matters. Your messages don't belong in a spam folder. Smtp2go makes email delivery easier. We take care of…

4.7 196 reviews

SoAmpli

Leeds, England, United Kingdom

Soampli is a social sharing tool designed to empower employees and leverage their advocacy. It empowers your whole organisation…

4.7 11 reviews

Social HorsePower

Toronto, Ontario, Canada

Creating and managing brand ambassadors has always been a marketing fantasy. The logistical nightmare of managing that many brand…

4.7 51 reviews

SocialWeaver

Washington, District Of Columbia, United States

Everyone in your network can be a powerful advocate for your brand. Scale your marketing reach by directly engaging your…

4.7 11 reviews

Sociuu

København N, Capital Region, Denmark

Employee advocacy made simple. Sociuu enables - and motivates - your employees to share corporate social media content. Why…

4.7 3 reviews
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Showing 1,272 of 2,055 — 783 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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