Zuddl is an events platform built for B2B marketing teams. From webinars and field activations to global conferences, zuddl helps…
4.8
149 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
At 360 sms, we transform and simplify communication for Salesforce users with our native messaging solution, enhancing…
4.7
24 reviews
Accelevents is a modern, enterprise-ready event management platform built for organizations that need flexibility, speed, and…
4.7
84 reviews
Adinton is a cutting edge software for analyzing and optimizing marketing campaigns. It allows to improve online marketing…
4.7
3 reviews
Bizible by Marketo, an Adobe company, leads the B2B marketing performance management space with revenue attribution and planning…
4.7
146 reviews
Hello, we’re air360! The AI-powered digital experience analytics platform that helps busy teams monitor and optimize their…
4.7
11 reviews
Airbridge offers every tool marketers need to measure, optimize, and scale app growth across platforms - all with the best…
4.7
12 reviews
Altcraft develops software for marketing and customer experience management, helping companies turn fragmented tools into a…
4.7
3 reviews
Alyce by sendoso is the AI-powered B2B gifting platform that’s redefining direct mail, swag and gifts with its scalable…
4.7
491 reviews
Apptweak is an app store marketing & intelligence platform driven by data science, enabling mobile leaders to optimize their…
4.7
97 reviews
Webmecanik is a European software company dedicated to marketing and sales teams. It offers 2 powerful products: Webmecanik…
4.7
12 reviews
Some see us as their go-to research connoisseur. Others see us as a self-serve insights buffet. But we like to think of ourselves…
4.7
19 reviews
B2match is an all-in-one event management platform that covers the entire event workflow, specializing in seamless and…
4.7
3 reviews
Balloon is a highly customizable virtual events platform that makes online events more social. Build and run small to large scale…
4.7
14 reviews
The beefree sdk is the #1 embeddable drag-and-drop editor for emails, landing pages, and popups. We make it easy for product…
4.7
162 reviews
*can I have a few minutes from your time? Please* #hopecommunity is to support and help people who are homeless, people in…
4.7
75 reviews
Screen recording that automatically captures valuable engineering data. Create technical bug reports even without technical…
4.7
3 reviews
Brand overflow is a marketing data platform that offers tools that help you succeed at digital marketing, we are constantly…
4.7
59 reviews
Broadly is an AI-powered customer engagement platform that helps local broadly is an AI-powered customer engagement platform that…
4.7
72 reviews
Brushfire is the leading all-in-one event management platform: ticketing, registration, virtual events, & event apps. At…
4.7
6 reviews
Calibermind is the GTM intelligence and multi-touch attribution platform for enterprise marketers seeking to make data-driven…
4.7
46 reviews
Callpage is the #1 tool to generate more sales calls & leads from your website. We are the industry leaders in providing…
4.7
25 reviews
Connect more with analytics-powered communications. Dial800 offers responsive business solutions including on-demand data…
4.7
6 reviews
Cambri is a plug-and-play consumer insights and concept testing tool that incorporates the most advanced market research methods…
4.7
5 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.