Nyris is a visual search platform that gives people a more natural way to find what they are looking for. With nyris, companies…
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Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Sparkpost is the industry’s most trusted email optimization platform. Sparkpost helps senders reliably reach the inbox with…
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Meltinlab is a European-based media and annual e-commerce and digital marketing summit by spitche. Since its creation, meltinlab…
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Spoonity is a white-labeled, pos-integrated loyalty solution for your qsr business. Unlike traditional loyalty providers…
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Drive customer loyalty & grow your business with the stamp me platform. Stamp me allows you to easily set up a digital loyalty…
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Stay22 is a content monetization platform that helps publishers, creators, and events & ticketing platforms drive new revenue…
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Stellaralgo is the world’s leading sports cdp that makes it easy to access and take action on fan data across teams and leagues…
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42gears is a leading, gartner-recognized unified endpoint management solution provider. 42gears' uem solution, suremdm, helps…
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Sales teams waste too much time on repetitive admin tasks. Surfe handles everything before the phone call - identifying target…
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Swaarm provides an innovative tracking and attribution platform that empowers agencies, advertisers, and partners with innovative…
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Talkiq helps businesses understand and take action on the most important insights from every voice conversation with their…
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Tappx is a fast-growth adtech company that delivers state-of-the-art digital advertising solutions for multiple platforms…
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Fully incorporated best malaysia multi level marketing software that is capable of accomplishing all kinds of business…
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Testmate leverages insights from real australians to assess your site or application’s usability. We believe that user experience…
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The cirqle is a performance marketing platform for advertisers to power creator programs that drive sales and revenue.
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The foil printing co. Are artisan crafters of amazing metallic foil prints including business cards, flyers, invites, menus and…
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The shamrock companies, inc, is a full-service integrated marketing company with over 30 years of experience in strategic…
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Connect with your target audience. Thinksurvey enables researchers to create surveys, define demographics and collect responses…
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Thoughtleaders is the premier YouTube sponsorship platform, dedicated exclusively to helping brands and creators connect on the…
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The internet is fueled by passionate storytellers. Our technology inspires engagement through personable content from the world's…
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Tokinomo is the ultimate robot for in-store experiential marketing campaigns. Using a unique combination of technologies…
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Topo is an outbound platform that replaces the patchwork of prospecting, enrichment, signal, and sequencing tools sales teams…
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𝗧𝗿𝗮𝗰𝘁𝗶𝘃𝗶𝘁𝘆 𝗶𝘀 𝘁𝗵𝗲 𝗰𝗹𝗼𝘂𝗱-𝗯𝗮𝘀𝗲𝗱 𝘀𝘁𝗮𝗸𝗲𝗵𝗼𝗹𝗱𝗲𝗿 𝗿𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀𝗵𝗶𝗽 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁…
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.