Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

1,034 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Modica Group

Wellington, New Zealand

Modica group (modica) provides its worldwide partners and customers with intelligent messaging solutions. Omni is modica's cloud…

Unrated

Monita

Sydney, New South Wales, Australia

Monita is a realtime data observability platform for high frequency streaming data. Visit https://getmonita.io

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Monterosa

Liverpool, England, United Kingdom

At monterosa we love combining gaming with sports and broadcast to generate new experiences and business models. The world’s…

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Morressier

Berlin, Berlin, Germany

We provide publishers and societies with workflows for transforming scholarly communications. The morressier platform supports…

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Motio

Plano, Texas, United States

At motio, we help customers succeed in delivering and managing Their business intelligence analytics faster. Our commitment to…

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Mypicdrop

Ireland

Content llama automates the collection, configuration and delivery of multi-source product content for ecommerce retailers…

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Navistone

Cincinnati, Ohio, United States

In a world of closed ecosystems and rising customer expectations, navistone helps growth-minded marketers break through the…

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Nexoya

Zurich, Kanton Zürich, Switzerland

Nexoya is a unified AI platform that will help you overachieve your goals by optimizing cross-channel digital advertising…

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Nitor Infotech

Pune, Maharashtra, India

Nitor infotech, an ascendion company, is a genai-first software product engineering company. With over 900 experts, we offer…

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Olapic

New York, New York, United States

Let your customers tell your story. With olapic, you can collect, curate, create and activate visual content, driving brand…

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OMNA from Stirista

San Antonio, Texas, United States

Stirista is the only company that combines data, email, and digital execution to help clients acquire and retain customers by…

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OMQ Reply

Berlin, Berlin, Germany

Mit ki im kundenservice richtig durchstarten. 🚀 über 100 unternehmen setzen bereits auf die smarten tools von omq, um ihren…

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OnFrontiers

Ny, New York, United States

We are the experts on expertise. Onfrontiers is an online expert marketplace. Our primary focus is connecting subject matter…

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With Openprise Data Marketplace, you can gain instant access to the leading B2B and B2C data providers, with all the business…

Unrated Subscription

OpenReel Events

New York, New York, United States

Openreel™ is the leading remote video creation™ platform that empowers enterprises, consumer brands, media companies, and…

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Openthrive

Bengaluru, Karnataka, India

We design website and commerce experiences. From desktop, tablet, and mobile to a modern and seamless customer experience on…

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OptiMine Insight

Minneapolis, Minnesota, United States

Optimine is a leader in privacy-forward, agile marketing measurement and optimization, helping marketers and agencies lift…

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Oveit Event Management

Austin, Texas, United States

Amplify joy in every splash, thrill, or gathering with oveit - an all-in-one platform that fuses ticketing, real-time bookings…

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Packhelp

Warszawa, Mazovia, Poland

Personalizowane opakowania I pudełka z twoim nadrukiem od 0,84 zł za sztukę zamówienia już od 90 szt.

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Paystone Loyalty

London, Ontario, Canada

Hey, we're paystone. Our payment, loyalty, gift card, and customer engagement solutions are used at over 25,000 business…

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PenPath

St Louis, Missouri, United States

The leading business intelligence platform for ecommerce and dtc brands. We automate analysis and surface growth opportunities…

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Persollo

Sydney Streets, New South Wales, Australia

Persollo is a new generation data-driven tech company that specialises in sales conversion through instant checkout technology…

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Showing 936 of 1,034 — 98 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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