Thanx is the leading loyalty and guest engagement platform built for restaurants. We help restaurant brands drive profitable…
5.0
2 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
An all-in-one platform that offers robust virtual event hosting features including ticket sales, live streaming, live chat &…
5.0
2 reviews
Clearscope helps brands get discovered on Google, ChatGPT, and whatever's next
4.9
82 reviews
Customerlabs helps performance marketers transform the way they run ecommerce and lead generation campaigns through signal…
4.9
8 reviews
Emlen is the easiest way for sales managers and account executives to follow up smarter - through personalized, trackable digital…
4.9
12 reviews
Designed for PR and communications teams, mediahq is the all-in-one media contacts database and press release distribution…
4.9
11 reviews
Piggy is your market leader for custom loyalty software. We roll out on-brand, specialized loyalty programs that are built around…
4.9
5 reviews
Qualified, alongside Salesforce, is helping usher B2B marketers into the era of agentic marketing with piper the AI SDR agent…
4.9
591 reviews
Whatconverts is an all-in-one lead tracking software for marketing agencies and their clients. Whatconverts automatically shows…
4.9
99 reviews
Subscription
Agencyanalytics is the no-code reporting software for marketing agencies. Save time, boost revenue and impress your clients with…
4.8
177 reviews
Birdeye is the #1 agentic marketing platform for multi-location brands, purpose-built for multi-location brands. Over 200,000…
4.8
1644 reviews
Bouncer is a company that provides powerful and affordable email list verification and email validation. Simple app and…
4.8
153 reviews
Callhub is the leading global digital organizing platform for political campaigns, nonprofits, advocacy groups, and businesses to…
4.8
16 reviews
Kim jesteśmy: Adhydra to: Zespół specjalistów z doświadczeniem zdobytym u dostawców zaawansowanych technologii, w sieciach…
4.8
25 reviews
Cloudsponge helps your business grow faster. Our products will deliver a dramatic improvement the performance of your existing…
4.8
18 reviews
Connectedsign specializes in corporate communications and displaying essential workforce data and other information in real-time…
4.8
12 reviews
Today, every local business is one online search away from either being selected or ignored by customers. One of the first things…
4.8
44 reviews
Eventcombo is an enterprise event management platform for corporate event and marketing teams managing complex, multi-event…
4.8
41 reviews
Fight skyrocketing paid media costs by turning your customers into a primary vehicle for acquisition, awareness, and activation…
4.8
13 reviews
Our recipe is simple: quality products through quality people. At olm food solutions, we have a great team that cares about…
4.8
40 reviews
Folloze is the AI-powered personalization platform that helps b6b marketing and sales teams create dynamic, relevant buyer…
4.8
41 reviews
Fospha is the only full-funnel mmm proven to deliver daily, ad-level insights that drive incremental impact. Trusted by the…
4.8
13 reviews
Goldcast, now part of cvent, is an AI-powered B2B video content platform that enables marketers to put video content at the heart…
4.8
144 reviews
Ngdata is a global digital experience company that partners with businesses to harness the power of data to drive…
4.8
6 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.