Type

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

332 businesses

Account-Based Marketing Software 68Affiliate Marketing Software 78Attribution Software 43B2B Services Review Platforms 20Content Marketing Software 209Conversational Marketing Software 43Conversion Rate Optimization Software 183Customer Data Platforms (CDP) 91Customer Journey Analytics Software 51Demand Generation Software 713Digital Analytics Software 115Digital Signage Software 199Direct Mail Automation Software 36Email Deliverability Software 47Email Marketing Software 277Email Signature Software 36Email Template Builder Software 25Email Verification Software 73Event Management Software 686Gamification Software 23Inbound Call Tracking Software 76Local Marketing Software 78Location-Based Marketing Software 24Marketing Analytics Software 117Marketing Automation Software 190Marketing Resource Management Software 25Market Intelligence Software 43Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 165Other Marketing Software 394Personalization Engines 23Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 155Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 26SEO Software 274SMS Marketing Software 161Social Media Marketing Software 619Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 64User Research Software 56Webinar Software 42

CloudSponge

San Francisco

Cloudsponge helps your business grow faster. Our products will deliver a dramatic improvement the performance of your existing…

4.8 18 reviews

ConnectedSign Digital Signage Platform

Lancaster, Pennsylvania, United States

Connectedsign specializes in corporate communications and displaying essential workforce data and other information in real-time…

4.8 12 reviews

DemandHub

Mississauga, Ontario, Canada

Today, every local business is one online search away from either being selected or ignored by customers. One of the first things…

4.8 44 reviews

Eventcombo

Jersey City

Eventcombo is an enterprise event management platform for corporate event and marketing teams managing complex, multi-event…

4.8 41 reviews

Folloze

San Mateo, California, United States

Folloze is the AI-powered personalization platform that helps b6b marketing and sales teams create dynamic, relevant buyer…

4.8 41 reviews

Fospha

Austin, Texas, United States

Fospha is the only full-funnel mmm proven to deliver daily, ad-level insights that drive incremental impact. Trusted by the…

4.8 13 reviews

Intelligent Engagement Platform

Gent, Vlaanderen, Belgium

Ngdata is a global digital experience company that partners with businesses to harness the power of data to drive…

4.8 6 reviews

Kimoby

Québec, Quebec, Canada

Kimoby has revolutionized the auto dealership industry with its dealership engagement system (des). Tailored for north American…

4.8 69 reviews

Loyalty CRM

Noida, India

For over 20 years we have been acing e-learning solutions by using cutting-edge technology to move the needles on your business…

4.8 2 reviews

MessageDesk

Reno, Nevada, United States

Messagedesk helps operational teams simplify communication. Connect every phone line and teammate in one shared inbox-so…

4.8 18 reviews

NoviSign Digital Signage

Kfar Saba, Israel

Novisign digital signage is an award winning cloud-based software CMS that enables users to create, manage and broadcast rich…

4.8 4 reviews

Ometria

New York, New York, United States

Ometria is the first and only customer data experience platform (cdxp) built for retail brands. We're proud to help brands create…

4.8 21 reviews

PickFu

San Francisco

Pickfu gives you fast, reliable feedback from real people, anytime you need it. It's the consumer research platform for everyone…

4.8 39 reviews

PinMeTo

Malmö, Skåne, Sweden

Pinmeto is a SaaS platform that connects multi-location brands with the biggest search, map, and social media platforms, letting…

4.8 14 reviews

PushPushGo

Kraków, Lesser Poland, Poland

Pushpushgo is a messaging platform designed for a seamless customer journey across web and mobile. Our scalable solution helps…

4.8 3 reviews

Real-time Call Tracking

South Burlington, Vermont, United States

Your trusted source for lead gen & call tracking solutions Since 1990, 800response has been offering 1-800 numbers, vanity…

4.8

Respona

Rockville, Maryland, United States

Drive more organic traffic to your website with mutually beneficial partnerships.

4.8 60 reviews

Surefire Local

Austin, Texas, United States

Surefire local provides business intelligence marketing software for small businesses helping them attract customers, grow…

4.8 51 reviews

TelemetryTV Digital Signage

Vancouver, British Columbia, Canada

Telemetrytv is a powerful digital signage platform built for the modern organization who needs to engage audiences, generate…

4.8 91 reviews

Tremendous

New York

Tremendous is the global platform built for businesses to send thousands of payouts to anyone, anywhere, for free. Recipients can…

4.8 354 reviews

Yapp

New York, New York, United States

Yapp is the easiest and most affordable way to create mobile apps for events, conferences, meetings or groups. Our clients range…

4.8 23 reviews

Zuddl

San Francisco, California, United States

Zuddl is an events platform built for B2B marketing teams. From webinars and field activations to global conferences, zuddl helps…

4.8 149 reviews

Accelevents

Boston, Massachusetts, United States

Accelevents is a modern, enterprise-ready event management platform built for organizations that need flexibility, speed, and…

4.7 84 reviews

AppTweak

Bruxelles (19 Communes), Bruxelles-Capitale, Belgium

Apptweak is an app store marketing & intelligence platform driven by data science, enabling mobile leaders to optimize their…

4.7 97 reviews
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Showing 48 of 332 — 284 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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