At posthog, we're working to increase the number of successful products in the world. Until now, tools for building products have…
4.3
62 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Prezly is your dedicated CRM for PR. Manage your contacts, pitch journalists, and publish stories that get real coverage.
4.3
72 reviews
Swag pro (formerly printfection) is a swag management platform that simplifies the buying, managing, and distribution of swag and…
4.3
289 reviews
Prunderground.com is a press release distribution service which helps companies publish their announcements through Google news…
4.3
94 reviews
Relay42 is now supermetrics. All relay42 products and services are part of supermetrics as data activation. Together, we deliver…
4.3
512 reviews
Signal AI is a leading reputation and risk intelligence company helping business leaders make sense of the outside world. Our…
4.3
114 reviews
Sonar is a leading business text communication platform for enterprise businesses with dedicated sales and marketing teams.
4.3
110 reviews
Sprout social is a global leader in social media management and analytics software. Sprout’s intuitive platform puts powerful…
4.3
2106 reviews
Web analytics made easy.
4.3
112 reviews
Relay42 is now supermetrics. All relay42 products and services are part of supermetrics as data activation. Together, we deliver…
4.3
512 reviews
This profile is no longer active. Follow along on the journey at @sproutsocial on all channels | or learn more at…
4.3
100 reviews
Tailwind's mission is to make world-class marketing easy for everyone. We are trusted by over 1,000,000 brands world-wide to help…
4.3
133 reviews
We help manufacturers and brands with actionable insights across amazon and their entire e-commerce marketplace presence. Get…
4.3
128 reviews
Tapclicks, inc. Is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated…
4.3
308 reviews
Subscription
Texau is the GTM spreadsheet engine built to help teams turn lead tables into a revenue engine. Most outbound and growth teams…
4.3
57 reviews
When deals are on the line, your content should do more than just show up. Tiled transforms static slides, pdfs, and design files…
4.3
223 reviews
Traackr is the creator marketing intelligence platform for the world’s leading brands. Built for global enterprise complexity…
4.3
122 reviews
Quote-based
As a pioneer in broadcast, podcast, and online video intelligence, tveyes partners with organizations to uncover and act on the…
4.3
927 reviews
Tweetdeck is your personal browser for staying in touch with what’s happening now, connecting you with your contacts across…
4.3
638 reviews
Uberflip empowers marketers, publishers, professionals, educators and corporations with the tools to produce effective content…
4.3
201 reviews
Influencer marketing platform for ecommerce & social commerce, helping brands & agencies generate online sales through creators…
4.3
113 reviews
Webex is a leading provider of cloud-based collaboration solutions which includes video meetings, calling, messaging, events…
4.3
134 reviews
From uncovering future customers to promoting your business and converting sales fast. Zym’s flexible marketing platform puts you…
4.3
98 reviews
For over 20 years, aweber has helped 1,000,000+ entrepreneurs and small business owners connect with their prospects and…
4.2
615 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.