Dialog insight is a customer engagement platform that empowers businesses to generate more customer touchpoints and build brand…
4.4
10 reviews
Type
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
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Drift is the leading conversational marketing platform. With drift on your website, you can turn your traffic into qualified…
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All the email marketing and delivery tools you need to communicate with your customers. Built especially with small and medium…
4.4
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Eventzilla is a leading cloud-based event registration & marketing platform with thousands of users worldwide. We make it easy…
4.4
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Are you tired of doing the same boring webinar over and over again for people who don't even show up? With ewebinar, you can run…
4.4
10 reviews
Experiture empowers businesses to harness the full potential of their customer data for marketing through our leading-edge…
4.4
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Giftbit is a no-cost platform and API that allows businesses to send digital gift cards and prepaid cards easily, and everywhere…
4.4
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Insense is the all-in-one solution for scaling ugc production and influencer marketing; offering both a creator marketing…
4.4
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AI that connects online marketing to offline revenue. Connect your marketing spend with the revenue it drives and optimize every…
4.4
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Justuno is a website marketing automation platform designed to increase leads and revenue for thousands of businesses worldwide…
4.4
35 reviews
Identify your B2B website visitors with leadinfo. Simple and in real-time.
4.4
354 reviews
Guided by an ethos of impartiality, consumer privacy, and quality data, leadsrx helps marketers capture, convert, and cultivate…
4.4
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Lob automates and personalizes direct mail at any scale, bringing the speed and features you expect from your digital channels to…
4.4
180 reviews
Maropost offers a unified commerce platform that empowers ecommerce merchants and retailers to scale faster, operate more…
4.4
135 reviews
We're marsello - the loyalty and marketing platform for omnichannel brands. Our purpose is simple: we help brands grow their…
4.4
31 reviews
Mparticle, an end-to-end customer data platform (cdp), turns customer data into customer joy by seamlessly orchestrating the…
4.4
18 reviews
Naytev is a social media management platform that optimizes the packaging and distribution of your content. While social networks…
4.4
23 reviews
Newswire.com is a results-driven press release distribution and media outreach platform that helps brands increase visibility…
4.4
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Ez texting - the effortless way to start text marketing. Since 2004, ez texting has provided 230,000+ growing businesses and…
4.4
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Oncrawl is a technical SEO data provider. Collecting information about the technical and page-level elements of a website, in…
4.4
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Open loyalty is API-first loyalty engine for introducing powerful loyalty and gamification mechanics faster than developing them…
4.4
4 reviews
The only official pendo LinkedIn account. Pendo’s mission is to elevate the world’s experience with software. Pendo’s product…
4.4
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.