Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

3,484 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

SMS Central

Abbotsford, Victoria, Australia

At sms central we take reliability, customer support and simplicity super seriously. That's why after 10 years we continue to…

2.5 1 reviews

Sociallymap

Gardanne, Provence-Alpes-Côte D'azur, France

Assistant de PRésence sur les réseaux sociaux. Sociallymap permet d'automatiser sa PRésence sur les réseaux sociaux, pour gagner…

2.5 1 reviews

SoloSEO

Provo, Utah, United States

Soloseo provides diy SEO tools that bring real results. 180,000+ users are seeing the benefits of diy SEO. Higher rankings. More…

2.5 1 reviews

Spotlyte

Mountain View, California, United States

Content marketing platform to transform user generated content into dynamic brand experiences and displays. SaaS for marketing…

2.5 1 reviews

Taglayer

Anvers, Vlaanderen, Belgium

About taglayer The AI personalization employee for marketers Taglayer was founded on one core belief: Every marketer should be…

2.5 1 reviews

Tame

Copenhagen, Capital Region, Denmark

With tame’s new webinar platform, you can easily host webinars that are: - fully customisable, to be 100% on-brand - engaging for…

2.5 1 reviews

Telagus

Wallington, England, United Kingdom

Save time and increase profits using our all in one CRM system for every type of business. Telagus is a business and marketing…

2.5 1 reviews

TextCommunity

Plano, Texas, United States

Irio helps you tailor your marketing to local communities while staying on-brand at all times. Automate sms, email and more with…

2.5 1 reviews

WappBlaster

Bikaner, Rajasthan, India

Wappblaster is world's only all-in-one sales automation platform, trusted by businesses to boost revenue, automate whatsapp…

2.5 2 reviews

Workshop Butler

Lisbon, Lisboa, Portugal

Workshop butler is a comprehensive training management system for training companies, certification bodies and individual trainers

2.5 1 reviews

ZEFO

Tel Aviv, Israel

Since 2005 we have been specializing as a full service SEO company. Throughout the years we've combined cutting edge technology…

2.5 1 reviews

Visix

Peachtree Corners, Georgia, United States

Only visix digital signage offers a unified visual communication solution for every facet of your business with a three-pronged…

2.4 5 reviews

Crowdstack Pro

Mt. Pleasant, South Carolina, United States

Social strata has been an industry pioneer, leading the way for online engagement since 1998, and serving customers across the…

2.3 2 reviews

Growlee

St Louis, Missouri, United States

Growlee is a marketing tool let you choose social media account managers automatically to grow your Instagram account…

2.3 5 reviews

Kudo

Everett, Washington, United States

Kudo is the easiest and most effective way to improve your online ratings and reviews. Designed to do one thing very well, kudo…

2.3 2 reviews

Mailsquad est une solution de marketing courriel qui a été spécifiquement conçue pour toutes les agences, micro-entreprises, et…

2.3 3 reviews

Maximize your Instagram marketing by using stim to get valuable insights, analytics, and reports to convert potential customers.

2.3 2 reviews

Kicksta

San Diego, California, United States

Kickstart your Instagram following and convert your followers into customers. We connect you with the people who love what you…

2.1 15 reviews

Symphony Software

Sheffield, England, United Kingdom

Symphony has an excellent track record for providing easy to use online event management software that saves time, money and…

2.1 5 reviews

BrotherMailer

Croydon, England, United Kingdom

Our email marketing platform combines intelligence with simplicity to meet the needs of all campaigns on a global scale. Free 30…

2.0 1 reviews

eConsignment

Aliso Viejo, California, United States

From our base in south orange county California, convergence provides integrated ticketing and retail systems. We feature…

2.0 1 reviews
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Showing 3,456 of 3,484 — 28 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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