About blurb® Blurb is a bookmaking platform and creative community specializing in photo books and the tools to self-publish…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
3,470 businesses
Cint is the technology foundation for continuous research and measurement. With a global footprint and programmatic access to…
Clickedin is an AI-based lead generation platform to help you manage your LinkedIn sales campaigns. It’s not a browser extension…
Createsend.ie is an initiative of acton bv, a leading internet consultancy agency based in co. Clare. We have been creating…
Delio lead management (by walmeric) organiza y automatiza sus acciones de marketing para accelerar las ventas y fidelizar a sus…
By meeting planners, for meeting planners. Eventpower serves the meeting and convention industry by providing conference…
Geotoko is a location based marketing and analaytic platform for businesses and brand to run real-time location based promotion.
Glasshat takes the guesswork out of growing a business online by helping businesses effortlessly create and put into action…
Grouphigh is a marketing software platform used by more than 400 agencies and brands to identify bloggers, social media profiles…
The leadferret database contains business and social information on 30+ million companies and contacts, and can be accessed…
Cint is the technology foundation for continuous research and measurement. With a global footprint and programmatic access to…
Clean your email list & improve your email performance. Mailboxvalidator validates your mailing list to give you better ROI on…
WordPress plugin to create email signup forms that convert visitors into subscribers combined with email automation & newsletter…
Da più di 40 anni, siamo l’autentico riferimento in italia per le specialità alimentari e dolciarie. Ricerchiamo e selezioniamo…
Joining forces after 35 years. In 1991, two brothers set out on their own paths, founding firstline lock & doors and academy…
Percolate is now part of the seismic enablement cloud. Seismic acquired percolate in 2019. Give them a follow at @seismic for the…
Post the best content in your industry - in minutes per month. Schedule posts to LinkedIn, Instagram, Facebook, Google biz…
Since 2003, point of reference has been helping companies leverage customer advocates to fuel business growth and fortify brands…
Reviewpush found it's place within the customer experience management space in 2011, when lee mcniel, founder and CEO, was…
The ultimate guide to optimizing your website
Seojet is backlink software for marketers and SEO agencies. Using data from #1 ranked websites across all industries and niches…
Seoprofiler.com is a full-featured website promotion tool that offers everything that you need to get high rankings on Google and…
Join our newsletter. Get your daily dose of search know-how. Latest articles trending music YouTube recent articles
Benvenuti nella più grande community nikonista indipendente dedicata al marchio nikon e a tutti I nikonisti: nikon club italia…
Showing 3,216 of 3,470 — 254 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.