Mixpanel turns data clarity into innovation. Trusted by more than 29,000 companies, including workday, pinterest, lg, and rakuten…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
506 businesses
Moengage is an insights-led customer engagement platform for the customer-obsessed marketers and product owners. We help you…
Netcore offers a comprehensive customer engagement & experience suite that empowers marketers to create personalised customer…
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Bringing the power of enterprise CRM to your business. If you’re like most organizations, you have a collection of tech tools…
Ortto (formerly autopilot), is the world’s first complete marketing automation and analytics solution. We’re on a mission to…
Poll everywhere is a premier audience engagement software that allows presenters to ask questions and gather insights from their…
Post affiliate pro is the leading affiliate software, trusted by more than 27,000 companies worldwide. Post affiliate pro lets…
Promorepublic is an AI-powered local marketing platform for franchise and multi-location brands. We unify social, listings…
Pro rank tracker is a comprehensive SEO and geo (AI) rank tracking and reporting platform, built to keep you informed as search…
Generate fully customized qr codes, with color & shape, logo and keep track of how many people scan your qr codes, from where and…
The all-in-one platform for effective SEO Research keywords, analyse the competition, and track your search engine ranking - all…
Reachdesk enables companies to deliver moments that matter at scale, globally, throughout the entire customer lifecycle. Through…
Robly is a fast-growing remote start-up. At robly, our ultimate goal is to use automation to help small businesses market…
Rocketreach is an intuitive and easy-to-use lead intelligence and sales intelligence solution that is powered by the largest and…
Simple, scalable, two-way business texting & calling.
Fanbooster is an all-in-one social media management solution that efficiently allows you to track and also manage each and every…
Sendoso is the gifting and direct mail platform that helps revenue teams 6x second call rates, double win rates and close deals…
Seoclarity is the natural search insights and content optimization platform that helps brands connect with customers in the…
Belprime - команда высококлассных специалистов, разрабатывающая и продвигающая только собственные продукты. мы являемся одним из…
Founded in 2014 by jimit bagadiya and tejas mehta, socialpilot helps marketing agencies, brands, and businesses of all sizes…
Splash, part of the cvent suite of solutions, is a global event marketing technology company that empowers everyone within an…
Customize. Shop. Store. Ship. | swag.com is the best place to buy high-quality branded promotional products and personalized…
Swagup is the API-first, full-service platform that empowers HR, marketing, sales, and ops teams to design, automate, and ship…
Showing 312 of 506 — 194 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.