Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

3,054 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

MarCom On Demand

Plymouth Meeting, Pennsylvania, United States

At strata, we provide smart marketing solutions, with a genuine human touch. Whether you want to acquire customers, overcome…

4.0

Marketing Attribution

Plano, Texas, United States

Acquired by yum! Brands Kvantum inc. Develops, deploys and commercializes mathematics and artificial intelligence based products…

4.0 1 reviews

MarketingLeo

Bengaluru, Karnataka, India

Marketingleo is an omnichannel marketing automation platform built specifically for B2B businesses. Marketingleo helps marketers…

4.0 10 reviews

MarketingStinks.com

New Hope, Pennsylvania, United States

Instagram growth & lead generation - our team takes a very hands on approach to building your brand on Instagram. Want to make…

4.0 3 reviews

Aurum is a decentralised fintech company building crypto products and AI tools.

4.0

Mass mailing software for managing your emailing list, bulk email sender, email finder, Google maps extractor and email tracking…

4.0 4 reviews

MDirector

Madrid, Madrid, Spain

Mdirector ayuda a las empresas a transformar su negocio e impulsar las ventas mediante email marketing y marketing automation…

4.0 2 reviews

MediaFunnel

San Rafael, California, United States

Mediafunnel is the enterprise social media management system that lets multiple users manage content on multiple Facebook and…

4.0 1 reviews

Mediahawk

Milton Keynes, England, United Kingdom

Which marketing campaigns and sources generate phone calls and sales? Mediahawk is the market leader in call tracking and…

4.0 4 reviews

Meetup Pro

New York, New York, United States

Getting together with real people in real life makes powerful things happen. Side hustles become careers, ideas become movements…

4.0 59 reviews

Meiro

Singapore, Singapore

Meiro is customer data infrastructure that deploys wherever your data needs to live - AWS, Azure, gcp, or on-premise in any…

4.0 2 reviews

Memeni is for any business, non-profit, or individual with a sizeable online audience who is looking for a way to foster deeper…

4.0 1 reviews

MemoryFox

Buffalo

Memoryfox will help you gather and organize multimedia content easier than ever before, so that you can tell better stories that…

4.0 1 reviews

Mercanto

London, England, United Kingdom

Mercanto provides a new class of 1:1 CRM merchandising that makes marketing way more effective and engaging for consumers (which…

4.0 1 reviews

MetaLocator

Milwaukee, Wisconsin, United States

Build a store locator, product finder, partner or dealer locator, where-to-buy feature, agent, hospital or physician finder in…

4.0 1 reviews

Mix

San Francisco, United States

Mix is a new personalized discovery platform that unlocks more of the internet you care about.

4.0 1 reviews

Software for mlm, hosted and downloadable options, forced matrix, unilevel, board cycler, and binary. Try the competition and…

4.0 1 reviews

Morphymail is best bulk email sending software to send unlimited bulk email lifetime for free. Get 500 free email templates &…

4.0 1 reviews

Motiva AI

Reno, Nevada, United States

Motiva powers a new kind of customer-centric engagement for modern marketers everywhere. We use AI to generate content and create…

4.0 1 reviews

Mozeo

Camillus, New York, United States

Mozeo has been a leading authority for over a decade, helping thousands of customers create and execute a text messaging plan…

4.0 8 reviews

MyCloudBazaar

Mumbai, Maharashtra, India

Mycloudbazaar.com is an online, discovery, recommendation, and transactions platform for best of breed cloud-solution business…

4.0 1 reviews

My World of Expo

London, England, United Kingdom

My world of expo is a successful and a fast growing online software solution company focused exclusively on the events industry…

4.0 1 reviews

neontools

Quito, Ecuador

¡somos expertos en presentaciones! Contamos con un equipo multidisciplinario que nos permite encarar el desafío de construir una…

4.0 1 reviews

Newsbox

Baltimore, Maryland, United States

Newsbox is a next-generation multi-sided news platform, offering tools for PR professionals, investors, researchers, marketers…

4.0 24 reviews
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Showing 2,952 of 3,054 — 102 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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