Telemetrytv is a powerful digital signage platform built for the modern organization who needs to engage audiences, generate…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
1,361 businesses
Textedly is an all-in-one sms marketing and business texting platform built to help organizations reach customers faster…
Thnks enables sales and customer success teams to build stronger business relationships through gratitude. We provide a digital…
Tremendous is the global platform built for businesses to send thousands of payouts to anyone, anywhere, for free. Recipients can…
Create beautiful and engaging webinars in less than 60 seconds with univid. A webinar platform that is focused on ease-of-use and…
Uxtweak is the user research platform helping teams effortlessly recruit and manage participants, conduct studies, analyze data…
Voyado is the agentic cx suite for retail. We help retailers of all sizes to create exceptional experiences-from first click to…
Make LinkedIn your #1 acquisition channel
Our webinar producers can help you deliver an awesome event to your audience. We hope to take away the technical dept of…
Whova provides intelligent event technology solutions by creating authentic audience participation and engagement and simplifying…
Hot take: anyone can do SEO. Since 2013, we’ve been breaking down the complexities of SEO and building a platform that anyone can…
A state-of-the-art virtual events platform by wiztales. Wiz365 is the world’s most intelligent all-in-one 3d virtual event…
Yapp is the easiest and most affordable way to create mobile apps for events, conferences, meetings or groups. Our clients range…
One platform. Endless possibilities. Purpose-built to help you find new and better ways of communicating with your audience…
Youscan is a next-generation, AI-powered social listening platform. It's extremely powerful, easy to use, and affordable. Youscan…
Zuddl is an events platform built for B2B marketing teams. From webinars and field activations to global conferences, zuddl helps…
At 360 sms, we transform and simplify communication for Salesforce users with our native messaging solution, enhancing…
Accelevents is a modern, enterprise-ready event management platform built for organizations that need flexibility, speed, and…
Bizible by Marketo, an Adobe company, leads the B2B marketing performance management space with revenue attribution and planning…
Hello, we’re air360! The AI-powered digital experience analytics platform that helps busy teams monitor and optimize their…
Airbridge offers every tool marketers need to measure, optimize, and scale app growth across platforms - all with the best…
Alyce by sendoso is the AI-powered B2B gifting platform that’s redefining direct mail, swag and gifts with its scalable…
Apptweak is an app store marketing & intelligence platform driven by data science, enabling mobile leaders to optimize their…
Webmecanik is a European software company dedicated to marketing and sales teams. It offers 2 powerful products: Webmecanik…
Showing 264 of 1,361 — 1,097 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.