Recurpost is a powerful social media management tool that simplifies scheduling, automates posting, and maximizes engagement…
Type
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
3,408 businesses
Relay42 is now supermetrics. All relay42 products and services are part of supermetrics as data activation. Together, we deliver…
Reportei is a digital marketing reporting tool focused on social media. The software relies on Facebook reports, Instagram…
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We help you create contests that build your business. 🔥 Embed your giveaway on your website, use our hosted contest page, or add…
Smart, simple, customizable. That's rsvpbook online event registration and management software. It's made to make your life…
Sms marketing software that makes business texting simple and powerful. We help marketing teams, sales professionals, and growing…
Sarv.com: revolutionising customer experience We believe communication is the backbone of every successful business. We empower…
Encoded media are long established manufacturers of video, iptv and network pvr solutions for smbs, enterprise, education…
Easy to use, powerful and affordable email marketing application. Sender allows you manage your contact lists, create your…
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Seopoz is an SEO platform for monitoring traffic and optimizing the tracking of your keyword range based on the Google search…
SEO tester online è la web-suite SEO solution-oriented pensata per aiutare blogger, aziende, specialisti del digitale e agenzie…
Shareaholic is the world's leading all-in-one content amplification platform that helps grow your website traffic, engagement…
Sigbop was started in 2012 to help forward-thinking businesses be more proactive in their communications by giving them a…
Signal AI is a leading reputation and risk intelligence company helping business leaders make sense of the outside world. Our…
Simpletix helps business owners seamlessly sell tickets online for attractions, festivals, concerts, museums and more. We are the…
We believe SEO doesn't have to be mysterious. We want to make Google rankings transparent and easy to understand. That's why we…
Sitebulb is website crawling without compromise. We make SEO auditing easier, more efficient, more accurate & affordable with our…
Sleeknote helps your favorite e-commerce brands engage their site visitors with targeted on-site messages.
Showing 2,448 of 3,408 — 960 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.