Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

1,361 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

Ringostat

Odesa

Ringostat is a business phone & marketing performance platform Ringostat helps optimize marketing, considering ROI, build…

4.8 40 reviews Per user

RocketLink

Bengaluru, Karnataka, India

Resolute brings together advanced diagnostics, health intelligence AI, human science protocols, and expert personalized care…

4.8 15 reviews

Scaleo

Prague, Czech Republic

Scaleo offers a complete affiliate ecosystem built specifically for igaming operators - not adapted from a generic performance…

4.8 22 reviews

The destination for previewing pre-release content. Our virtual screening room is beloved by verified reviewers for accessing the…

4.8 29 reviews

SE Ranking

City Of Wilmington, Delaware, United States

Give context to your data. Se ranking pulls signal from search, AI, and social into one frame - so you can show what your…

4.8 1135 reviews

Sessionstackai is an industry-first digital experience analytics platform that combines powerful session recording, machine…

4.8 24 reviews

Seventh Sense

Arlington, Virginia, United States

Tired of poor email performance and battling for attention in your subscribers inboxes? Seventh sense's AI-powered email…

4.8 18 reviews

Shopper Approved

Ogden, Utah, United States

About shopper approved Get more traffic and conversions with the shopper approved traffic & conversion suite for online stores…

4.8 132 reviews

Siteguru runs a weekly audit on your website and gives you a prioritized SEO to-do list. We help find the low-hanging fruit to…

4.8 137 reviews

SlickText

Jamestown, New York, United States

Slicktext is the #1 rated sms marketing service. Since 2012, slicktext has helped brands create valuable relationships with their…

4.8 500 reviews Subscription

Engage your team or students in any live event. Use our interactive slides to run group polls, live word clouds, team building…

4.8 45 reviews

SmartrMail

Hawthorn, Victoria, Australia

In 2016, our founders started smartrmail as a side project as they were growing their online art marketplace, bluethumb. At the…

4.8 18 reviews Per user

Sociality.io

London, England, United Kingdom

Sociality.io is an all-in-one social media management and intelligence platform trusted by global brands, businesses, digital…

4.8 21 reviews Subscription

Socialive

El Segundo, California, United States

Socialive’s end-to-end video creation platform is the fastest and most cost-effective way for anyone to record, edit, publish, or…

4.8 13 reviews

Socxo

Milpitas San Francisco Bay Area, United States

𝑻𝒉𝒆 𝑺.𝑴.𝑨.𝑹.𝑻 𝑬𝒎𝒑𝒍𝒐𝒚𝒆𝒆 𝑨𝒅𝒗𝒐𝒄𝒂𝒄𝒚 𝑷𝒍𝒂𝒕𝒇𝒐𝒓𝒎. Transform your employees into brand advocates and…

4.8 28 reviews

Sotrender

Warsaw

Sotrender is a social media analytics software that helps marketers: Analyse current performance and ongoing campaigns (paid and…

4.8 94 reviews Subscription

Spectrm

Berlin, Berlin, Germany

Make messaging your #1 CRM channel to build lifelong customer relationships. Spectrm is the conversational marketing platform…

4.8 26 reviews

SpySerp

Tallinn, Harju Maakond, Estonia

Spyserp team trust in equal opportunities for all online users. We’ve developed and improved online services to facilitate the…

4.8 20 reviews

Storyly

Bilkent, Ankara, Turkey

Storyly is an AI-powered content experience platform for mobile commerce. Built for mobile-first engagement, it enables smart…

4.8 86 reviews Subscription

Surefire Local

Austin, Texas, United States

Surefire local provides business intelligence marketing software for small businesses helping them attract customers, grow…

4.8 51 reviews

Surfer

Wrocław, Lower Silesia, Poland

Surfer is the most complete platform for AI search optimization and visibility. It helps your brand show up where real decisions…

4.8 399 reviews Subscription

SweepWidget

Chicago

Sweepwidget is a SaaS tool that allows you to create viral giveaways to grow your social followers, email lists, likes, shares…

4.8 13 reviews

Swipe Pages

Singapore, Singapore

Swipe pages is a 1. Mobile led 2. Highly performant 3. Conversion optimized 4. Design driven Landing page platform that enables…

4.8 124 reviews

Systeme.io

Madrid, Madrid, Spain

Sistema de identidad verbal para convertir curiosos en clientes a través de palabras y estrategia - mentoría - persuasión -…

4.8 88 reviews
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Showing 240 of 1,361 — 1,121 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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