Sector

Marketing Software

For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.

539 businesses

Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42

22miles

Peachtree Corners, Georgia, United States

22miles creates visual experiences that make an impact for customers and users alike. We specialize in digital signage…

5.0 1 reviews

Apsalar

San Francisco, California, United States

Apsalar is now part of singular. Singular enables data-oriented marketers to connect, measure, and optimize siloed marketing…

5.0 2 reviews

Betaout

Palo Alto, California, United States

Betaout is a marketing automation solution that enables online businesses to increase conversions and personalize user…

5.0 3 reviews

Call Logix

Irvine, California, United States

With the use of managed logix’s intelligent sales automation and CRM, your leads are prioritized. This means that we provide your…

5.0 1 reviews

Call Sumo

San Jose, California, United States

Callsumo helps businesses that depend on customer phone calls get and retain more customers. We easily identify opportunities for…

5.0 2 reviews

Cipher

Annapolis, Maryland, United States

Cipher is a full-service competitive strategy and technology firm. We provide world-class consulting services and technology…

5.0

CodeBroker

Belmont, Massachusetts, United States

Founded in 2008, codebroker is a pioneer in mobile coupon and text message marketing solutions for major national brands…

5.0 1 reviews

CodeREADr

Boston, Massachusetts, United States

The codereadr SaaS platform is a cloud-based auto-id and data capture (aidc) solution which enables mobile apps to read, track &…

5.0 1 reviews

Contentware

Bethesda, Maryland, United States

Using AI and description of what you're promoting, contentware automatically creates an entire marketing campaign of emails and…

5.0 1 reviews

ConventionSuite

Scottsdale, Arizona, United States

Newgen business solutions is a midwest leader in the implementation and support of quality business software. Newgen business…

5.0

Creating Margin Digital Signage

Boise, Idaho, United States

Creating margin is a technology and services company specializing in digital signage and workplace management solutions. We…

5.0

CrownTV Digital Signage

New York, New York, United States

About us At crowntv, we're more than just a team of experts; we're dedicated partners in your digital signage journey. We provide…

5.0

dbaPlatform

St. Petersburg, Florida, United States

Local buying journeys start on major consumer platforms and these placements are critical to any locally-operating business…

5.0 2 reviews

Direction Local

Austin, Texas, United States

Don't just market, dominate your market. Direction was founded by entrepreneurs, for entrepreneurs, so we know that running a…

5.0 3 reviews

Eltropy

Santa Clara, California, United States

Eltropy empowers 700+ credit unions and community banks with cutting-edge solutions that ensure their communities have access to…

5.0 1 reviews

Eventdex

Morganville, New Jersey, United States

Eventdex, a nextech3d.AI company, is upgrading the landscape of event technology through innovation, intelligence, and…

5.0 1 reviews

EventTitans

Cumming, Georgia, United States

Eventtitans is an all-in-one event management and engagement platform to host either a virtual, in-person, or hybrid event. You…

5.0 2 reviews

Eventur Conference

Denver, Colorado, United States

Eventur’s event management software brings solutions to organizations and firms, and those attending conferences, meetings or…

5.0 1 reviews

Evenuefy

South Plainfield, New Jersey, United States

Explore, plan and book your event with the world's smartest virtual event platform that hosts interactive online and offline…

5.0 1 reviews

eZ-XPO

San Francisco, California, United States

Ez-xpo helps companies generate more organic traffic, leads, and higher SEO by delivering the world's 1st virtual collaborative…

5.0 6 reviews

EzyTise

Mesa, Arizona, United States

Digital sales marketing automation software for small businesses and sales organizations. Our all-in-one sales and marketing…

5.0 3 reviews

Freedom

Overland Park, Kansas, United States

Since 2000, bydesign has helped direct selling and multi-level marketing companies modernize their technology, simplify complex…

5.0 4 reviews
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Showing 24 of 539 — 515 more to see.

These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.

People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.

The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.

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