End-to-end customer experience software from strategy to execution, with an AI-powered journey value management platform (jvmp)…
5.0
3 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Intuiface is the only no-code platform dedicated to the delivery of interactive digital experiences for digital signage and…
5.0
3 reviews
Plezi is a marketing automation SaaS for B2B companies looking to develop their inbound marketing strategy. Plezi is the…
5.0
1 reviews
Webmecanik is a European software company dedicated to marketing and sales teams. It offers 2 powerful products: Webmecanik…
4.7
12 reviews
Lefty is an influencer marketing platform that empowers brands to optimize their strategy and automate their workflow. Lefty…
4.7
16 reviews
Webmecanik is a European software company dedicated to marketing and sales teams. It offers 2 powerful products: Webmecanik…
4.7
12 reviews
Over 12,000 agency and in-house public relations professionals across 40 countries trust coveragebook to easily showcase & share…
4.6
171 reviews
Iconosquare is your analytics-first social media management platform, built to help you schedule, analyze, report, and monitor…
4.5
110 reviews
For the past 10 years, limber has been helping companies to structure and manage their advocacy marketing approach. Our approach…
4.5
1 reviews
Iconosquare is your analytics-first social media management platform, built to help you schedule, analyze, report, and monitor…
4.5
110 reviews
D-aim is SaaS company focused on predictive and decision-making marketing. D-aim accompanies its customers towards the adoption…
4.3
4 reviews
Hub’scan is a digital data quality assurance SaaS platform that automatically validates the data collected on your web and mobile…
4.0
1 reviews
Welcome to mailtastic! Do you know that your clients, contacts and potential customers see your email signature more than they…
3.5
1 reviews
Witbe provides AI-powered infrastructure for streaming platforms, enabling broadcasters, operators, and video providers to…
3.5
1 reviews
Accelerate your customer acquisition with performance-based affiliate and influencer marketing Affilae is a SaaS platform that…
Unrated
Event catalyst is a cloud-based service dedicated to professional events planners. Our software is available via web, mobile and…
Unrated
Datakili® is a SaaS solution that enables to visualize, analyze and optimize end-to-end omnicannnel customer journeys, in order…
Unrated
Digitevent is the leading web solution to boost participation, connect participants, measure and exceed your event objectives…
Unrated
Epresspack was founded in 2011 by antoun sfeir to offer companies, organisation and brands, innovative solutions for digital…
Unrated
Welcome at eventdrive, emotions provider. Let’s imagine valuable in-person experience, create growing interactive communities and…
Unrated
Intersec is a global leader in AI, metadata and location intelligence solutions. We leverage artificial intelligence to empower…
Unrated
20 ans d'expertise au compteur et une équipe toulousaine pleine d'énergie pour bousculer les codes. ☀️ Chez adelya, nous…
Unrated
éditeur de solutions de gestion de la relation client, de fidélisation et d’animation de promotions omnicanal temps réel. Depuis…
Unrated
Telelogos is a software publisher in the fields of digital signage, workspace management and mobility. Telelogos solutions allow…
Unrated
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.