Windsor.AI no-code data connectors help marketers, agencies, and data teams connect all their data and turn it into clear…
5.0
1 reviews
Usage-based
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Folderly is an all-in-one email deliverability platform to supercharge your email performance. Deep email deliverability fixes…
5.0
62 reviews
Freemium
Frizbit is a marketing tool that helps digital marketeers increase web traffic and revenue by combining web push notification (or…
5.0
14 reviews
Lifesight is the leader in unified marketing measurement and the single source of truth for marketing impact. We help brands…
5.0
Quote-based
Whatconverts is an all-in-one lead tracking software for marketing agencies and their clients. Whatconverts automatically shows…
4.9
99 reviews
Subscription
Bouncer is a company that provides powerful and affordable email list verification and email validation. Simple app and…
4.8
153 reviews
Revotas is an insights-led customer experience platform trusted by over 1,000 global consumer brands such as miele, beşiktaş…
4.8
11 reviews
Kasplo is a cloud-based email delivery and management service designed to help businesses send transactional and marketing emails…
4.7
23 reviews
Outpace everyone with the best AI work platform. Monday.com brings people, workflows, and AI agents together on one platform, so…
4.7
204 reviews
Per user
Offer18 is an “award winning” performance marketing solution for affiliate networks, advertisers, and agencies with professional…
4.7
27 reviews
Subscription
We help companies unlock the power of their products. ⚡ • join the team: http://amplitude.com/careers • join the community…
4.5
1914 reviews
Freemium
Marketing automation shouldn't be complicated. We believe it should be a powerful, intuitive partner that helps you build real…
4.5
1 reviews
Quote-based
Optimal is a comprehensive user insight platform empowering product teams and UX researchers to make confident, data-driven…
4.5
12 reviews
#1 business sms product with over 65,000 enterprise customers. Whether you are a local grocery shop sending 20 messages or a…
4.5
1 reviews
Quote-based
Teradata empowers enterprises to turn intelligence into autonomous action, grounding AI agents in deep business context and…
4.5
1 reviews
Subscription
Tibco is a leading vendor in the data fabric market, a term popularized by gartner. A data fabric help organizations manage all…
4.5
Established in San Francisco in 2009, with offices in Miami, Florida and madrid, Spain, userlytics is a state of the art global…
4.5
106 reviews
Subscription
Iterable is the AI customer engagement platform built for enterprise scale, loved by teams, and trusted by global brands like…
4.4
319 reviews
Monitor all important SEO metrics for dozens of sites in one dashboard. Without any additional fees for invited users and data…
4.4
23 reviews
Subscription
Majestic-12 ltd trades as majestic SEO to provide competitor backlinks intelligence to SEO specialists. We believe we are the…
4.3
67 reviews
Subscription
We find your strongest customer voices and amplify their authentic human influence, giving your brand relevance and control in an…
4.3
53 reviews
Tapclicks, inc. Is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated…
4.3
308 reviews
Subscription
Webex is a leading provider of cloud-based collaboration solutions which includes video meetings, calling, messaging, events…
4.3
134 reviews
For over 25 years, thousands of the world’s leading brands have relied on validity solutions to achieve end-to-end marketing…
4.2
181 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.