Frizbit is a marketing tool that helps digital marketeers increase web traffic and revenue by combining web push notification (or…
5.0
14 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Lead distribution software to help lead sellers & buyers scale and automate lead generation activity.
5.0
9 reviews
Subscription
Ternair is a martech company delivering data-driven 1-1 marketing automation solutions and services for midsize and enterprise…
5.0
1 reviews
Phonexa is an enterprise-grade tracking software for performance and partner marketing. The phonexa suite is the underlying tech…
4.9
65 reviews
Subscription
Eventeny is a robust event management solution founded on the belief that managing large-scale events with hundreds of artists…
4.8
4 reviews
Find new business leads. Lead scrape helps you find B2B leads in every category and supports over 30 countries.
4.8
10 reviews
Limecall efficiently turns potential customers into qualified sales calls. Your website visitors are hesitating, leaving every…
4.8
6 reviews
Subscription
Samaaro is an AI-powered event marketing platform that helps marketing teams turn events into a measurable growth channel by…
4.8
6 reviews
Uxtweak is the user research platform helping teams effortlessly recruit and manage participants, conduct studies, analyze data…
4.8
27 reviews
Quote-based
Since 1999, firedrum has provided powerful email marketing solutions for businesses & organizations of any size, from…
4.7
17 reviews
Subscription
Preparing for a sales conversation can take forever. Insites automates your research and provides a comprehensive digital…
4.7
44 reviews
Offer18 is an “award winning” performance marketing solution for affiliate networks, advertisers, and agencies with professional…
4.7
27 reviews
Subscription
Optisigns is the leading digital signage company in north America, with over 30,500 customers in 121 countries using their…
4.7
1005 reviews
Gcr is a digital transformation enabler and provides value to an enterprise by Bringing together technology providers (isvs &…
4.7
17 reviews
Freemium
Rise vision is the all-in-one platform for digital signage, screen sharing, and emergency alerts designed to help organizations…
4.7
404 reviews
Subscription
Allevents is the world’s most comprehensive event discovery and ticketing platform, helping people explore everything happening…
4.6
111 reviews
Subscription
Glockapps software is a privately held company that offers multiple email marketing solutions to help businesses reach the inbox…
4.6
11 reviews
Subscription
Seobility is the online SEO software for better website optimization. Build better websites quickly, easily and of course…
4.6
106 reviews
Freemium
Smaply: journey mapping with increased flexibility, customizability, and journey management functionality. Smaply is the tool to…
4.6
12 reviews
Per user
Zerobounce is an email validation, deliverability and email finding platform helping 500,000+ businesses reduce bounces and land…
4.6
262 reviews
Usage-based
Kitcast is digital signage software built for speed and control. We help businesses publish content to any screen in minutes…
4.5
1 reviews
Freemium
Leadfox™ is an all-in-one marketing software. It has been carefully developed to meet the specific needs of web agencies and…
4.5
15 reviews
Daffodil software is a leading software engineering partner that’s empowering 100+ organizations across the globe with innovative…
4.5
13 reviews
Subscription
Morningscore is a complete SEO & geo platform built to make search optimization simple, measurable, and engaging. We combine…
4.5
26 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.