Windsor.AI no-code data connectors help marketers, agencies, and data teams connect all their data and turn it into clear…
5.0
1 reviews
Usage-based
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Folderly is an all-in-one email deliverability platform to supercharge your email performance. Deep email deliverability fixes…
5.0
62 reviews
Freemium
Lifesight is the leader in unified marketing measurement and the single source of truth for marketing impact. We help brands…
5.0
Quote-based
Salesfully™ is a leading direct marketing discovery platform that helps you get more work done. Salesfully arms your organization…
5.0
1 reviews
Trackstreet™ monitors what’s happening with your brand across the internet and delivers actionable market data so you can focus…
5.0
1 reviews
Phonexa is an enterprise-grade tracking software for performance and partner marketing. The phonexa suite is the underlying tech…
4.9
65 reviews
Subscription
Whatconverts is an all-in-one lead tracking software for marketing agencies and their clients. Whatconverts automatically shows…
4.9
99 reviews
Subscription
Glassbox is a leading AI-driven platform that captures, analyzes and optimizes user interactions across all digital channels…
4.8
365 reviews
Jet interactive is an australian business communications platform that helps organisations manage inbound and outbound calls…
4.8
5 reviews
Subscription
Lucidya is an AI-native platform for customer experience (cx) intelligence that manages entire customer lifecycles autonomously…
4.7
93 reviews
Per user
Glockapps software is a privately held company that offers multiple email marketing solutions to help businesses reach the inbox…
4.6
11 reviews
Subscription
Spend less time crunching numbers and more time growing your business. We believe everyone should be able to deliver a…
4.6
75 reviews
Subscription
Serpstat is the go-to platform to speed up search marketing goals achievement. We help offline and online businesses attract more…
4.6
443 reviews
Your competitors test keywords, run ads, and build search strategies with real budgets every day. That's free market research -…
4.6
491 reviews
Storychief centralises the process of editorial teams and social media managers so they can collaborate better, distribute their…
4.6
30 reviews
We help companies unlock the power of their products. ⚡ • join the team: http://amplitude.com/careers • join the community…
4.5
1914 reviews
Freemium
Next generation social media content intelligence and data analytics for media, brands, and agencies. Supporting TikTok…
4.5
30 reviews
We don’t just write code, we change the narrative. Publishdrive delivers innovative solutions to the publishing industry that…
4.5
1 reviews
Subscription
Teradata empowers enterprises to turn intelligence into autonomous action, grounding AI agents in deep business context and…
4.5
1 reviews
Subscription
Tibco is a leading vendor in the data fabric market, a term popularized by gartner. A data fabric help organizations manage all…
4.5
Foxmetrics is uniquely designed to meet the analytics needs of the world's most demanding businesses and deliver an accurate…
4.3
25 reviews
Tapclicks, inc. Is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated…
4.3
308 reviews
Subscription
Traackr is the creator marketing intelligence platform for the world’s leading brands. Built for global enterprise complexity…
4.3
122 reviews
Quote-based
As a pioneer in broadcast, podcast, and online video intelligence, tveyes partners with organizations to uncover and act on the…
4.3
927 reviews
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Showing 24 of 40 — 16 more to see.
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.