Windsor.AI no-code data connectors help marketers, agencies, and data teams connect all their data and turn it into clear…
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
18 businesses
Ternair is a martech company delivering data-driven 1-1 marketing automation solutions and services for midsize and enterprise…
All-in-one outreach platform for business growth. Easily find, reach, and convert prospects with AI-powered automation, high…
Whatconverts is an all-in-one lead tracking software for marketing agencies and their clients. Whatconverts automatically shows…
Bouncer is a company that provides powerful and affordable email list verification and email validation. Simple app and…
Create beautiful and engaging webinars in less than 60 seconds with univid. A webinar platform that is focused on ease-of-use and…
Voyado is the agentic cx suite for retail. We help retailers of all sizes to create exceptional experiences-from first click to…
Rise vision is the all-in-one platform for digital signage, screen sharing, and emergency alerts designed to help organizations…
Zerobounce is an email validation, deliverability and email finding platform helping 500,000+ businesses reduce bounces and land…
Tibco is a leading vendor in the data fabric market, a term popularized by gartner. A data fabric help organizations manage all…
Popupsmart is a technology company that builds economic & powerful infrastructure for online marketers. It provides a conversion…
We believe SEO doesn't have to be mysterious. We want to make Google rankings transparent and easy to understand. That's why we…
Tapclicks, inc. Is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated…
We are an innovative Austin-based communications-as-a-service company that builds technology to power scalable, personalized…
We believe that sustainable growth is possible for every commerce business. By providing easy-to-use loyalty programs that help…
Turn your biggest fans into one of your best acquisition channels! With referral rock, you can build automated customer referral…
Tapfiliate is a leading affiliate and referral tracking platform designed to help small, medium, and growing businesses spend…
Accurate, private, and secure AI-driven enterprise intelligence at scale We are the enterprise AI platform built for regulated…
These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.