Whether you’re a beginning blogger, experienced content marketer, ecommerce specialist, multi-national enterprise, social media…
5.0
1 reviews
Sector
Marketing Software
For companies trying to work out which marketing software actually fits their problem, from attribution and CDPs to email deliverability and demand generation.
Account-Based Marketing Software 85Affiliate Marketing Software 78Attribution Software 45B2B Services Review Platforms 20Content Marketing Software 224Conversational Marketing Software 46Conversion Rate Optimization Software 189Conversion Rate Optimization Tools 11Customer Data Platforms (CDP) 96Customer Journey Analytics Software 51Demand Generation Software 762Digital Analytics Software 116Digital Signage Software 200Direct Mail Automation Software 36Email Deliverability Software 54Email Marketing Software 279Email Signature Software 37Email Template Builder Software 25Email Verification Software 77Event Management Software 712Gamification Software 23Inbound Call Tracking Software 77Local Marketing Software 80Location-Based Marketing Software 24Marketing Analytics Software 118Marketing Automation Software 201Marketing Resource Management Software 25Market Intelligence Software 42Mobile Marketing Software 62Multi-level Marketing (MLM) Software 51Online Community Management Software 117Online Reputation Management Software 167Other Marketing Software 398Personalization Engines 24Personalization Software 30Pop-Up Builder Software 45Print Fulfillment Software 81Public Relations (PR) Software 158Push Notification Software 54QR Code Generator Software 22Rewards and Incentives Software 27SEO Software 284SMS Marketing Software 162Social Media Marketing Software 637Sweepstakes Software 29Technology Research Services 35Technology Review Platforms 36Transactional Email Software 21URL Shortener 63User Research Software 56Webinar Software 42
Folderly is an all-in-one email deliverability platform to supercharge your email performance. Deep email deliverability fixes…
5.0
62 reviews
Freemium
Simple tool to create interactive Facebook live video in a few clicks without coding and software installation. Pre-recorded…
5.0
1 reviews
We’re building the operating system for the trades, a critical industry that’s been underserved by technology for far too long…
5.0
2 reviews
Momencio revolutionizes the way professionals manage and execute events. It’s a powerful tool designed to empower you with…
5.0
2 reviews
We help web professionals, digital marketers, and web agencies get more leads and close more deals using beautiful, actionable…
5.0
1 reviews
Subscription
Salesfully™ is a leading direct marketing discovery platform that helps you get more work done. Salesfully arms your organization…
5.0
1 reviews
Trackstreet™ monitors what’s happening with your brand across the internet and delivers actionable market data so you can focus…
5.0
1 reviews
Unsubcentral is the industry leading suppression list management solution. The unsubcentral web-based software-as-a-service…
5.0
9 reviews
Growmeorganic is an all-in-one email finder and cold email software for entrepreneurs, marketing executives, growth hackers, and…
4.9
10 reviews
Phonexa is an enterprise-grade tracking software for performance and partner marketing. The phonexa suite is the underlying tech…
4.9
65 reviews
Subscription
Whatconverts is an all-in-one lead tracking software for marketing agencies and their clients. Whatconverts automatically shows…
4.9
99 reviews
Subscription
Eventeny is a robust event management solution founded on the belief that managing large-scale events with hundreds of artists…
4.8
4 reviews
Limecall efficiently turns potential customers into qualified sales calls. Your website visitors are hesitating, leaving every…
4.8
6 reviews
Subscription
Loop & tie is the first and only carbon regenerative corporate gifting platform, enabling companies to engage in global gifting…
4.8
12 reviews
Subscription
Protexting helps you communicate with your contacts more efficiently through a suite of highly interactive sms marketing…
4.8
59 reviews
Revotas is an insights-led customer experience platform trusted by over 1,000 global consumer brands such as miele, beşiktaş…
4.8
11 reviews
Give context to your data. Se ranking pulls signal from search, AI, and social into one frame - so you can show what your…
4.8
1135 reviews
Slicktext is the #1 rated sms marketing service. Since 2012, slicktext has helped brands create valuable relationships with their…
4.8
500 reviews
Subscription
Since 1999, firedrum has provided powerful email marketing solutions for businesses & organizations of any size, from…
4.7
17 reviews
Subscription
Gain combines effortless social media management with smooth client collaboration to get your agency on the fast track. Manage…
4.7
9 reviews
Freemium
Founded in 2017 by sharefile creator jesse lipson, levitate was built with a passion for helping small and medium-sized…
4.7
16 reviews
Quote-based
Newoldstamp is an email signatures marketing platform that turns every employees' email into a powerful marketing tool. We help…
4.7
406 reviews
Optisigns is the leading digital signage company in north America, with over 30,500 customers in 121 countries using their…
4.7
1005 reviews
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These are the tools that sit underneath the marketing function itself: the platforms that track where a customer came from, decide what message they see next, hold their data in one place, and measure whether any of it worked. In practice that means software that scores accounts and triggers outreach, tracks a campaign from first click to closed deal, stitches together a single customer profile from a dozen disconnected systems, sends and manages email or direct mail at scale, runs on-site chat and popups, or tells you why visitors land on a page and leave without converting. Buying one of these isn't buying "marketing" in the abstract; it's buying a specific piece of the pipeline that currently runs on spreadsheets, guesswork, or three tools that don't talk to each other.
People end up looking here because something concrete has broken down. Marketing and sales argue over which leads are worth chasing because there's no shared scoring or attribution. Campaign spend keeps rising but nobody can say which channel actually produced revenue. Customer data lives in the CRM, the support tool, the app, and a CSV somewhere, so every new campaign starts from scratch. Emails are landing in spam, conversion rates on the website are flat despite more traffic, or a growing account-based sales motion has outgrown what a generic email tool can personalise. Often it's a specific moment: a board asking for attribution numbers that don't exist, a churn spike nobody can explain, or a data team refusing to keep exporting spreadsheets by hand.
The products that solve this differ mostly in where they sit and how much they assume you already have in place. Some are analytics-first — reading behaviour, journeys, or on-site friction after the fact; others are execution engines that actually send the email, run the chat, or trigger the loyalty offer. A few try to be the system of record for customer data itself, which is powerful but means a heavier integration project and more dependency on that one vendor. When comparing options, look hard at data ownership and how easily information moves in and out, at whether attribution is based on real event-level tracking or modelled estimates, at integration depth with the CRM and ad platforms you already run, and at pricing that scales with contacts or events rather than punishing you for growth. The right choice usually depends less on feature lists and more on which part of the funnel is actually broken.