Betaout is a marketing automation solution that enables online businesses to increase conversions and personalize user…
5.0
3 reviews
Category
Marketing Automation Software
For companies that need to send the right message to the right customer at the right time without a person doing it manually, at scale, across email, SMS and other channels.
Cinch is a customer data experience platform built for B2C marketing teams ready to grow customer value, not just chase…
5.0
4 reviews
Welcome to erxes, the open source HubSpot alternative. Erxes is an open-source experience operating system (xos) that enables…
5.0
1 reviews
Digital sales marketing automation software for small businesses and sales organizations. Our all-in-one sales and marketing…
5.0
3 reviews
Easily understand and engage your guests with wifi analytics.
5.0
1 reviews
In 2012 hunter founded tall oak in response to the growth of his technology and business consulting venture. Tall oak quickly…
5.0
3 reviews
For over 15 years, itracmarketer has been developing innovative online marketing solutions for a diverse range of businesses. The…
5.0
1 reviews
Kevy is an email marketing automation platform designed to help customers increase revenue through personalizing the online…
5.0
1 reviews
Marketfox is a marketing automation software that simplify marketing with AI. Launched in 2017, marketfox is a yc backed company…
5.0
1 reviews
Marketing automation with call tracking for companies that want to generate more leads and make more sales.
5.0
2 reviews
We offer a window into consumers’ minds, allowing you to connect on a deeper level by understanding what your prospects or…
5.0
1 reviews
Optculture gives retailers buying and behavioral insight about their customers with the ability to engage them through loyalty…
5.0
1 reviews
Optinize is a cloud-based customer engagement platform which enables marketers to track user behavior, identify their interests…
5.0
1 reviews
Pipz platform is an actionable customer data platform (acdp). A centralized repository of all customer behavioral data that…
5.0
1 reviews
Plezi is a marketing automation SaaS for B2B companies looking to develop their inbound marketing strategy. Plezi is the…
5.0
1 reviews
Who is really interested in your funds? Find out with profundcom. A leader in the financial sector, profundcom provides market…
5.0
1 reviews
At retainly, we believe that customer retention is the key to success for any business. That's why we created an all-in-one…
5.0
2 reviews
With +20 years of experience in the market, telintel makes the experience of communicating with your clients easier. We are…
5.0
1 reviews
Waymore is an innovative and powerful marketing and business operations automation software that enables a company to reach its…
5.0
5 reviews
Womplify has a simple goal - to help you easily achieve everything you need to, in digital marketing, even beyond what you were…
5.0
1 reviews
Aritic platform is an unified automation platform. It includes AI agent, marketing automation, communication automation, sales…
4.9
41 reviews
Boosterberg is Facebook and Instagram post boosting automation tool. With boosterberg: - maximize your overall Facebook boosting…
4.9
5 reviews
Contactpigeon empowers retailers to build interactions that resonate deeply with their customers. By unifying real-time customer…
4.9
83 reviews
Briefyourmarket is an all-in-one marketing platform, designed to help estate agents see high-quality leads returned from their…
4.8
3 reviews
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These vendors build the software that sends, sequences and scores the marketing messages a company would otherwise need a person to trigger by hand. Concretely, that means welcome series and cart-abandonment emails that fire the moment someone signs up or drops off, SMS and push campaigns tied to customer behaviour, lead scoring that tells sales who's actually ready to talk, and landing pages or forms that feed straight into the same system. Once it's set up, a marketing team can build a customer journey once and have it run for thousands of people at once, adjusting based on what each person does or doesn't do next.
People go looking for this when marketing has outgrown what a person or a spreadsheet can keep up with. Common triggers: leads are coming in but nobody follows up consistently, the same email is being sent to everyone regardless of what they've bought or clicked, sales complains that marketing hands over unqualified leads, or a growing list means every campaign now takes hours of manual segmentation to send. Often there's already a CRM and an email tool, but they don't talk to each other, so nothing about the customer's behaviour actually changes what they receive next.
The products in this category solve it by connecting three things: data about what a customer has done, rules or workflows for what should happen next, and the channels that carry it out. Where they differ is in which of those three they're strongest at. Some are built email-first with deep deliverability and template tools; others lead with ecommerce data (orders, browsing, product catalogues) and are stronger for retail than B2B; others are closer to a CRM with automation bolted on, better suited to longer B2B sales cycles with fewer, higher-value leads. A few specialise in SMS and mobile push rather than email.
When comparing them, look past the feature list to three practical questions: how well it integrates with the CRM, ecommerce platform or data warehouse you already use; how its pricing scales as your contact list or send volume grows, since costs can jump sharply at certain tiers; and how much technical setup its workflow builder actually requires, since some are usable by a marketer alone while others need a developer to configure properly.