Satisfied customers may or may not refer your business. Without a referral campaign, your referrals are generated out of sheer…
4.1
20 reviews
Category
Marketing Automation Software
For companies that need to send the right message to the right customer at the right time without a person doing it manually, at scale, across email, SMS and other channels.
Hey there! We’re banzai. Our products reach millions of users every year to help marketers drive more revenue through better…
4.1
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4.0
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Axtria is a global provider of award-winning cloud software and data analytics to the life sciences industry. Axtria’s solutions…
4.0
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4.0
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Based in Vancouver, WA, cloudone operates a fast-growing technology company focused on consumer acquisition that offers…
4.0
1 reviews
Contactdb inc. Is an integrated B2B marketing company that specializes in providing top quality data-related solutions and…
4.0
1 reviews
Our platform offers you a suite of products that you can use for your marketing in order to grow your company, find leads, send…
4.0
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Optimize your data feeds and PPC campaign performance on 2000+ emarkets. Run data-driven campaigns across all channels on the…
4.0
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E-shot™ is the simple and secure communication platform trusted by the public sector to deliver highly effective email and sms…
4.0
12 reviews
Collaboriamo con I marchi più importanti nei settori dell'energia, delle telecomunicazioni e dei servizi e prodotti alla persona…
4.0
2 reviews
Loyalistic is the complete inbound sales desk. Use loyalistic to attract new contacts and nurture the existing ones to discover…
4.0
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Marketingleo is an omnichannel marketing automation platform built specifically for B2B businesses. Marketingleo helps marketers…
4.0
10 reviews
Plumb5 is your real-time customer engagement platform, designed to eliminate data leaks and silos across the marketing and sales…
4.0
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Rocketlevel is a marketing technology company that specializes in meeting the unique needs of small and medium-sized businesses…
4.0
2 reviews
Salespanda is a sales enablement and acceleration platform that helps brands sell more via extended enterprise (agents, advisors…
4.0
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Ready, set, grow your business or nonprofit! Swiftagent is a powerful, fun, and easy-to-use marketing app acting as your CRM and…
4.0
1 reviews
Tractionnext are experts in acquisition and engagement, helping businesses of all sizes streamline marketing campaigns with…
4.0
1 reviews
Superinterns.com brings virtual interns and business together. We help businesses grow successfully with interns and help interns…
3.9
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3.9
603 reviews
Pioneering journey intelligence Journey insight is the only platform that combines one of the world’s largest customer behavior…
3.8
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Click is the only complete marketing technology solution that is natively integrated with Microsoft dynamics CRM. Our top-rated…
3.8
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Insightly, the new breed of CRM, helps modern businesses of all sizes build lifelong customer relationships and grow faster than…
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Leadlover is a company based out of brazil.
3.8
2 reviews
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These vendors build the software that sends, sequences and scores the marketing messages a company would otherwise need a person to trigger by hand. Concretely, that means welcome series and cart-abandonment emails that fire the moment someone signs up or drops off, SMS and push campaigns tied to customer behaviour, lead scoring that tells sales who's actually ready to talk, and landing pages or forms that feed straight into the same system. Once it's set up, a marketing team can build a customer journey once and have it run for thousands of people at once, adjusting based on what each person does or doesn't do next.
People go looking for this when marketing has outgrown what a person or a spreadsheet can keep up with. Common triggers: leads are coming in but nobody follows up consistently, the same email is being sent to everyone regardless of what they've bought or clicked, sales complains that marketing hands over unqualified leads, or a growing list means every campaign now takes hours of manual segmentation to send. Often there's already a CRM and an email tool, but they don't talk to each other, so nothing about the customer's behaviour actually changes what they receive next.
The products in this category solve it by connecting three things: data about what a customer has done, rules or workflows for what should happen next, and the channels that carry it out. Where they differ is in which of those three they're strongest at. Some are built email-first with deep deliverability and template tools; others lead with ecommerce data (orders, browsing, product catalogues) and are stronger for retail than B2B; others are closer to a CRM with automation bolted on, better suited to longer B2B sales cycles with fewer, higher-value leads. A few specialise in SMS and mobile push rather than email.
When comparing them, look past the feature list to three practical questions: how well it integrates with the CRM, ecommerce platform or data warehouse you already use; how its pricing scales as your contact list or send volume grows, since costs can jump sharply at certain tiers; and how much technical setup its workflow builder actually requires, since some are usable by a marketer alone while others need a developer to configure properly.