Ready, set, grow your business or nonprofit! Swiftagent is a powerful, fun, and easy-to-use marketing app acting as your CRM and…
4.0
1 reviews
Category
Marketing Automation Software
For companies that need to send the right message to the right customer at the right time without a person doing it manually, at scale, across email, SMS and other channels.
Tractionnext are experts in acquisition and engagement, helping businesses of all sizes streamline marketing campaigns with…
4.0
1 reviews
Click is the only complete marketing technology solution that is natively integrated with Microsoft dynamics CRM. Our top-rated…
3.8
212 reviews
Insightly, the new breed of CRM, helps modern businesses of all sizes build lifelong customer relationships and grow faster than…
3.8
4 reviews
We believe every business deserves great marketing. Outboundengine helps businesses grow by making online marketing simple and…
3.8
150 reviews
Email and sms marketing automation software that allows you to deliver automated, relevant, and timely messages aligned with…
3.5
2 reviews
Med leadscoreapp kan du sætte dit salg og markedsføring på autopilot! Når personer, der er tilmeldt dit nyhedsbrev, besøger din…
3.5
1 reviews
Nurture is a dead easy marketing automation & revenue performance management application for B2B marketers. Get started with our…
3.5
3 reviews
Totus is a web-based marketing automation solution centralizing all of your marketing materials, distribution channels, user and…
3.5
1 reviews
Inboundio is the world’s simplest digital marketing platform targeted towards individuals and small businesses looking to…
3.3
3 reviews
Netrefer is a data-driven, AI-powered, affiliate marketing platform provider, engineered for the igaming industry. Founded in…
3.0
1 reviews
From day one, we’ve been dedicated to helping financial advisors build their businesses, expand their influence, and strengthen…
2.9
11 reviews
Boingnet's lightweight marketing automation is an easy, fast and affordable platform for direct marketers, non-profits, higher ed…
2.5
1 reviews
Save time and increase profits using our all in one CRM system for every type of business. Telagus is a business and marketing…
2.5
1 reviews
Unim is a custom business management solution powered by the team at exults. Designed to be user-friendly, unim requires minimal…
2.0
1 reviews
Www.m-savvy.com M-savvy is a marketing database and analytical tool used to investigate, plan, implement and measure the impact…
1.7
3 reviews
The world's leading brands trust contact consumers to power their email and sms campaigns. Backed by years of experience and…
Unrated
Enalito delivers cross-channel marketing orchestration to enable retailers and brands to engage with their customers across all…
Unrated
These vendors build the software that sends, sequences and scores the marketing messages a company would otherwise need a person to trigger by hand. Concretely, that means welcome series and cart-abandonment emails that fire the moment someone signs up or drops off, SMS and push campaigns tied to customer behaviour, lead scoring that tells sales who's actually ready to talk, and landing pages or forms that feed straight into the same system. Once it's set up, a marketing team can build a customer journey once and have it run for thousands of people at once, adjusting based on what each person does or doesn't do next.
People go looking for this when marketing has outgrown what a person or a spreadsheet can keep up with. Common triggers: leads are coming in but nobody follows up consistently, the same email is being sent to everyone regardless of what they've bought or clicked, sales complains that marketing hands over unqualified leads, or a growing list means every campaign now takes hours of manual segmentation to send. Often there's already a CRM and an email tool, but they don't talk to each other, so nothing about the customer's behaviour actually changes what they receive next.
The products in this category solve it by connecting three things: data about what a customer has done, rules or workflows for what should happen next, and the channels that carry it out. Where they differ is in which of those three they're strongest at. Some are built email-first with deep deliverability and template tools; others lead with ecommerce data (orders, browsing, product catalogues) and are stronger for retail than B2B; others are closer to a CRM with automation bolted on, better suited to longer B2B sales cycles with fewer, higher-value leads. A few specialise in SMS and mobile push rather than email.
When comparing them, look past the feature list to three practical questions: how well it integrates with the CRM, ecommerce platform or data warehouse you already use; how its pricing scales as your contact list or send volume grows, since costs can jump sharply at certain tiers; and how much technical setup its workflow builder actually requires, since some are usable by a marketer alone while others need a developer to configure properly.