Intelligent, behavior based email marketing funnel automation software which contains broadcast emails, triggered emails…
5.0
1 reviews
Category
Marketing Automation Software
For companies that need to send the right message to the right customer at the right time without a person doing it manually, at scale, across email, SMS and other channels.
Betaout is a marketing automation solution that enables online businesses to increase conversions and personalize user…
5.0
3 reviews
Welcome to erxes, the open source HubSpot alternative. Erxes is an open-source experience operating system (xos) that enables…
5.0
1 reviews
Digital sales marketing automation software for small businesses and sales organizations. Our all-in-one sales and marketing…
5.0
3 reviews
Easily understand and engage your guests with wifi analytics.
5.0
1 reviews
In 2012 hunter founded tall oak in response to the growth of his technology and business consulting venture. Tall oak quickly…
5.0
3 reviews
Kevy is an email marketing automation platform designed to help customers increase revenue through personalizing the online…
5.0
1 reviews
Marketing automation with call tracking for companies that want to generate more leads and make more sales.
5.0
2 reviews
We offer a window into consumers’ minds, allowing you to connect on a deeper level by understanding what your prospects or…
5.0
1 reviews
Optculture gives retailers buying and behavioral insight about their customers with the ability to engage them through loyalty…
5.0
1 reviews
With +20 years of experience in the market, telintel makes the experience of communicating with your clients easier. We are…
5.0
1 reviews
Waymore is an innovative and powerful marketing and business operations automation software that enables a company to reach its…
5.0
5 reviews
Born from an advanced digital analytics firm in New York City specialized in etail and retail sales growth, buyergenomics was…
4.8
23 reviews
Dailystory is a digital marketing automation platform that helps you create sales, build loyalty and grow your business. Your…
4.8
3 reviews
Mautic began with a single focus. Equality. The mautic community believes in giving every person the power to understand, manage…
4.8
14 reviews
Our mission is to help companies communicate in a more relevant and personal way with their customers. With emblue® you will be…
4.7
9 reviews
Truly unified email, sms, reviews, and forms. Transparent pricing, effortless migration, round-the-clock support, and an…
4.7
54 reviews
Vbout is an AI-enabled marketing platform that helps agencies and marketers grow with 14+ powerful marketing tools, integrated AI…
4.7
225 reviews
Activecampaign is the AI-first autonomous marketing platform built to transform how marketers, agencies, and entrepreneurs work…
4.6
9736 reviews
Captavi™ (www.captavi.com). Captavi platform digital marketing platform = one tool to rule SaaS CMS + mobile web app development…
4.6
18 reviews
Cordial automates billions of data-driven, cross-channel messages to create lifetime customer connections for leading companies.
4.6
44 reviews
Engagebay offers innovative AI-powered marketing and sales tools designed for small to medium-sized businesses. It helps you…
4.6
189 reviews
Klaviyo (nyse: kvyo) is the autonomous B2C CRM. Powered by its built-in data platform and AI, klaviyo combines marketing…
4.6
909 reviews
Listrak is the person-first marketing automation platform that seamlessly integrates data, identity, and cross-channel messaging…
4.6
184 reviews
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These vendors build the software that sends, sequences and scores the marketing messages a company would otherwise need a person to trigger by hand. Concretely, that means welcome series and cart-abandonment emails that fire the moment someone signs up or drops off, SMS and push campaigns tied to customer behaviour, lead scoring that tells sales who's actually ready to talk, and landing pages or forms that feed straight into the same system. Once it's set up, a marketing team can build a customer journey once and have it run for thousands of people at once, adjusting based on what each person does or doesn't do next.
People go looking for this when marketing has outgrown what a person or a spreadsheet can keep up with. Common triggers: leads are coming in but nobody follows up consistently, the same email is being sent to everyone regardless of what they've bought or clicked, sales complains that marketing hands over unqualified leads, or a growing list means every campaign now takes hours of manual segmentation to send. Often there's already a CRM and an email tool, but they don't talk to each other, so nothing about the customer's behaviour actually changes what they receive next.
The products in this category solve it by connecting three things: data about what a customer has done, rules or workflows for what should happen next, and the channels that carry it out. Where they differ is in which of those three they're strongest at. Some are built email-first with deep deliverability and template tools; others lead with ecommerce data (orders, browsing, product catalogues) and are stronger for retail than B2B; others are closer to a CRM with automation bolted on, better suited to longer B2B sales cycles with fewer, higher-value leads. A few specialise in SMS and mobile push rather than email.
When comparing them, look past the feature list to three practical questions: how well it integrates with the CRM, ecommerce platform or data warehouse you already use; how its pricing scales as your contact list or send volume grows, since costs can jump sharply at certain tiers; and how much technical setup its workflow builder actually requires, since some are usable by a marketer alone while others need a developer to configure properly.