Category

Advertiser Campaign Management Software

For marketers running paid campaigns across Google, Meta, TikTok, DSPs and other ad channels who need one place to plan, launch, bid and report on spend.

50 businesses

illumin powered by AcuityAds

Toronto, Ontario, Canada

As the leader in journey advertising, illumin provides an AI-powered advertising technology platform that enables you to break…

4.3 18 reviews

ownerIQ

Boston, Massachusetts, United States

Owneriq is the @inmarinc data and media plaform focused on leading the data market’s evolution towards transparency, relevancy…

4.3 13 reviews

Quantcast Platform

San Francisco, California, United States

Quantcast is the AI-powered ad platform built for performance marketers. Leveraging nearly 20 years of expertise, our mission is…

4.3 15 reviews

CitrusAd

South Brisbane, Queensland, Australia

Citrusad has become the retail industry’s preferred retail media platform for sponsored product ads, banners and email ads. Since…

4.2 13 reviews

Google Ads Creator

Madrid, Madrid, Spain

Trusted by more than 1.2m businesses across the globe, clever ads is the most complete and innovative PPC software tool on the…

4.2 18 reviews

Simpli.fi

Fort Worth, Texas, United States

Simpli.fi provides marketing technologies, solutions, and workflow automation for advertisers and agencies of all sizes. We…

4.2 74 reviews

TripleLift

New York, New York, United States

Triplelift is the creative ssp that transforms digital advertising through creative technology and innovative ad formats. We help…

4.2 13 reviews

Choozle

Denver, Colorado, United States

Choozle is an omnichannel digital advertising platform and strategic partner built for today’s media landscape. We combine…

4.1 196 reviews

Leadbolt

Sydney Sydney, New South Wales, Australia

Leadbolt is a high performance mobile advertising platform for user acquisition and in-app monetization. Powered by direct…

4.1 30 reviews

Mediaocean

New York, New York, United States

Mediaocean is powering the future of the advertising ecosystem with technology that empowers brands and agencies to deliver…

4.1 346 reviews

MGID

Santa Monica, California, United States

Mgid is a global advertising platform helping brands and publishers succeed on the open web with performance-driven, AI-powered…

4.1 10 reviews

AdRoll

San Francisco, California, United States

Adroll is a multi-channel advertising platform built for growth-minded marketers. With powerful AI, flexible campaign tools, and…

4.0 563 reviews

Altitude

New York

Genesis media is the first company to connect user behavior, content analytics and programmatic advertising in one platform. The…

4.0 20 reviews

EVADAV

Limassol, Cyprus

𝐄𝐕𝐀𝐃𝐀𝐕 𝐓𝐑𝐀𝐅𝐅𝐈𝐂 𝐆𝐑𝐎𝐔𝐏 (since 2007) is a group of companies providing innovative media buying and traffic…

4.0 13 reviews

Adcore

Tel Aviv

Adcore is a premier provider of performance-driven digital advertising solutions. We deliver cutting-edge services and technology…

3.9 10 reviews

Amobee

Redwood City, California, United States

Turn delivers real-time insights that transform the way leading advertising agencies and enterprises make decisions. The turn…

3.8 51 reviews

BuySellAds

Boston

Buysellads connects great brands with great publishers and vice-versa. Our platform, tools, and services help marketers easily…

3.8 12 reviews

Clickable

New York Ny, New York, United States

Clickable makes marketers thrive by delivering powerful intelligence for social and search advertising. With clickable, marketers…

3.8 15 reviews

Iponweb Bidswitch

London, England, United Kingdom

Criteo (nasdaq: crto) is the global commerce intelligence platform that drives performance for brands, agencies, retailers, and…

3.8 238 reviews

Marin Software

St Louis, Missouri, United States

Marin was acquired by trilogy / esw capital in 2025. From our first release in 2007, marin helped thousands of professional…

3.8 449 reviews

Xandr Invest

New York, New York, United States

As of September 25, 2018, appnexus is now "appnexus, a xandr company." please follow along on…

3.7 33 reviews

Zeta Programmatic

New York, New York, United States

At zeta global (nyse: zeta), we help enterprise brands and agencies achieve the impossible™ with superintelligent marketing…

3.7 262 reviews
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Showing 48 of 50 — 2 more to see.

These are the tools you hire or license to actually run paid advertising day to day: setting up campaigns on ad networks and exchanges, managing bids and budgets, producing and testing creative, syncing audience segments, and pulling performance data back into a single view. Once in place, someone on a marketing team stops logging into six separate ad platforms and manually adjusting bids in spreadsheets, and starts working from one system that pushes campaigns out to Google, Meta, TikTok, connected TV, programmatic exchanges or app install networks, and pulls results back in a comparable format.

The trigger is usually that ad spend has outgrown what a person can manage by hand. Budgets are split across several channels with different interfaces, naming conventions and reporting definitions, so nobody can say with confidence which channel or creative actually drove a sale. Bid changes happen too late to matter, creative gets stale because producing new variants for every platform and format is slow, and the marketing team spends more time reconciling numbers across dashboards than deciding what to do with them. Agencies feel this acutely when they need to report cleanly across multiple client accounts and channels without manual exports.

Providers here split roughly by how wide versus how deep they go. Channel specialists — for search, social, video, native or mobile — go deep on one advertising surface, with tighter integration into that platform's bidding logic and formats, which suits a business whose spend is concentrated in one place. Cross-channel platforms and DSPs sit above multiple networks, giving unified budget pacing, bidding rules and reporting, at the cost of being a layer removed from each platform's native controls. Creative management tools sit slightly apart, focused on producing and testing ad variants at scale rather than media buying itself. When comparing options, look at which channels and inventory sources they actually connect to, whether pricing is a flat fee or a cut of spend, how much bidding is automated versus adjustable by hand, whether reporting resolves down to a shared attribution model or just repackages each platform's own numbers, and how much support comes with the software versus how much you're expected to run yourself.

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