Sub-Category

Social Media Analytics Software

For teams and agencies who need to prove what their social media activity is actually doing, and compare it against competitors, in one place.

58 businesses

Crowdbabble

Toronto, Ontario

Crowdbabble helps businesses improve social media engagement with their audience through powerful social media analytics and…

4.3 6 reviews

CrowdTangle

Philadelphia, Pennsylvania

Crowdtangle is a content discovery tool for the social web. It is easiest way to follow what's happening on Facebook. Currently…

4.3 36 reviews

Followerwonk

Portland, Oregon, United States

Find accounts . Analyze followers . Optimize activities

4.3 30 reviews

Followthehashtag

Madrid, Madrid, Spain

Followthehashtag is a free Twitter research and analytics tool made for academic / social investigation, business intelligence…

4.3 2 reviews

Locowise

London, England, United Kingdom

The locowise team is passionate about social media analytics. Not your everyday "measurement for the sake of measurement" but…

4.3 4 reviews

NoLimit

Bandung, Indonesia

Nolimit is a technology company focusing on developing online media (especially social media) monitoring and analytic tools to be…

4.3 3 reviews

Reportei

Juiz De Fora, Minas Gerais, Brazil

Reportei is a digital marketing reporting tool focused on social media. The software relies on Facebook reports, Instagram…

4.3 13 reviews

Social Blade

Raleigh

Social blade was founded in 2008 originally as a resource for digg users to track their success on the social news site, but has…

4.2 15 reviews

TweetBinder

Pamplona, Navarra, Spain

Get stats about your x performance in real-time or back in history. Tweet binder offers a suit of products for x marketers…

4.2 9 reviews

Vaizle

Newark, Delaware, United States

Vaizle's AI meta ads agent helps marketers analyze Facebook & Instagram ads effortlessly - no dashboards, no spreadsheets, no…

4.2 34 reviews Subscription

Fanpage Karma

Berlin, Berlin, Germany

The only social media tool you'll ever need. Manage, analyze, engage, publish, and research - all in one place. No juggling, no…

4.1 20 reviews Freemium

ManageFlitter

Sydney Streets, New South Wales, Australia

Manageflitter is a web-based application that assists users in working smarter and faster with Twitter. With rock solid…

4.1 19 reviews

SocialRank

Toronto, Ontario, Canada

Surf for brands allows you to generate the highest quality first party data, with consumer opt-in options. Generate ethical, high…

4.1 5 reviews

CoCo

Vienna

Coco is the new approach to social media marketing. It's vision is to remove all blind advertisements on social media. We would…

4.0 2 reviews

Contaxio tracks your followers and friends on Twitter & other social networks,

4.0 1 reviews

Klarity

Hong, Hong Kong

Social media broadcasts (SMB) is a dynamic and fast growing techno‐media company focused on developing proprietary technologies…

4.0 5 reviews

Description for your awesome landing page

4.0 2 reviews

S�ntisis

Madrid, Madrid, Spain

Sentisis a leading product in the spanish-speaking market to understand social media& internet conversations in spanish, with…

4.0 1 reviews

Tweet Archivist

United States

Upload your tweets and we will analyze, visualize, preserve them and more. Simple, powerful, and affordable Twitter analytics…

4.0 1 reviews

Twitonomy

Sydney, Australia

Twitonomy.com is a Twitter analytics app helping you get the most out of Twitter: get in-depth stats on any Twitter users…

4.0 12 reviews
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These are the vendors that build the dashboards and reporting tools marketers use to make sense of what's happening on Instagram, TikTok, X, Facebook and LinkedIn — pulling data through each platform's API, tracking follower growth, engagement rates, reach and post-level performance, and turning it into reports that someone outside the marketing team can actually read. Some also cover social listening: scanning public mentions, comments and hashtags across the web to gauge sentiment or catch a brand crisis early, not just what happens on the accounts you own. A few extend into adjacent territory like link-in-bio tracking or influencer vetting, because the same audience-and-engagement data is useful there too.

The person who ends up looking for this has usually hit the limits of what the platforms themselves show you. Instagram Insights or native analytics on X tell you about one account, for a few months, with no way to compare it to a competitor's or to last year's numbers. If you run several brand accounts, or you're an agency reporting to a dozen clients, you're stuck exporting numbers into spreadsheets every week, and the exec asking "is this working?" gets an answer built on guesswork rather than data. Others arrive because a launch or a crisis produced a spike in mentions or comments and nobody had a system for reading sentiment or volume in real time.

Providers in this space split mainly along two lines: whether they analyse owned accounts (your posts, your engagement, your growth) or also listen across the open web for unprompted mentions and sentiment, and whether they're built for in-house marketing teams or for agencies managing many client accounts at once. The owned-analytics tools tend to win on clean historical data, benchmarking against named competitors, and exportable client-ready reports; the listening tools win when the problem is reputation or crisis-related rather than performance-related. Worth comparing on: which platforms and how far back their API access actually reaches, whether pricing scales by number of profiles or volume of mentions, how good the competitor benchmarking really is versus just self-reported metrics, and whether white-labelled, multi-client reporting is a core feature or an afterthought.

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