Adomik powers advertising performance and monetization operations for publishers, streaming platforms, and advertising teams. We…
Category
Publisher Ad Management Software
For publishers who need to fill ad inventory, connect multiple demand sources and grow ad revenue without hiring an ad ops team from scratch.
84 businesses
Adpumb is an app monetization platform that assists app developers or publishers to earn 2x more ad revenue through the best app…
Kiosked is a global advertising technology company. Our publisher monetization platform helps online media in the creation and…
Transforming media advertising revenue management Lineup delivers innovative advertising revenue management solutions designed…
Apptap provides proprietary monetization solutions for telecom operators and device manufacturers. Our data-driven adtech…
Appthis is an international mobile ad tech company focused on the global app ecosystem. Founded in early 2014 in Denver, Colorado…
We are avid - the world’s best online display ad server for ad agencies and performance marketers. We deliver a powerful…
Publication owners and ad sales managers, you’ve found your solution to maximise your ad sales yields whether you have 1 or 100…
Founded in 2011, carambola has a rich history of connecting advertisers with millions of engaged users. Our expertise in…
Bucksense creates a different selling channel for modern publishers: directopub, the perfect combo of control and revenue + speed…
Display.io helps advertisers reach net-new audiences by making fragmented mobile app and audio channels usable at programmatic…
Eyeota, a dun & bradstreet company, is a global provider of audience solutions for digital marketing. Brands and media agencies…
Welcome to flymob's LinkedIn page! If you don't know us yet and you want to know a bit more about our agency, please read what we…
Hyprmx exists to make mobile monetization simple. As a wholly owned subsidiary of jun group, We bring fortune 500 brands and…
Ibillboard is an international brand consisting of various sub-brands/products, like: ibillboard ad platform, ibillboard ad…
For more than seven years, we have been delivering premium digital media campaigns on multiple platforms to a wide breadth of the…
Jubna is a leading content discovery network in mena & beyond. With over 2000 premium publishers, jubna brings digital…
Kidoz inc. (tsxv:kdoz) (otcqb:kdozf) (www.kidoz.net) is a global adtech platform providing safe mobile gamer engagement at scale…
Klaustech inc is a provider of digital marketing technology, licensing and related solutions and service. Klaustech, inc. Has…
"internet advertising at its finest." Madads media provides you access to campaigns from the internet's highest profile brand…
Mads is a leading, independent (mobile) ad technology company and operates in more than 30 countries world-wide. We develop the…
Matomy media group ltd. Is a global media company with a portfolio of superior data-driven platforms for mobile, video, domain…
Mediaalpha uses technology and data science to help businesses optimize their customer acquisition efforts. Our customer…
マイクロアドは、日本におけるアドプラットフォームのリーディングカンパニーです。 Dsp(demand-side platform)であるuniverse adsとssp(supply-side platform)であるmicroad…
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These providers get hired to sit between a publisher's ad inventory and the demand that wants to buy it — setting up the ad server, wiring in header bidding or a mediation stack, connecting SSPs and demand partners, and tuning floor prices and waterfall logic so more of a site's or app's impressions actually get sold at a fair price. Once they're in place, a publisher stops manually juggling a handful of direct deals and instead has a system that auctions each impression across dozens of buyers in real time, reports what actually cleared, and flags when a partner's fill rate or CPMs drop off.
People start looking for this when ad revenue feels lower than it should be given the traffic they have, when a single ad network is the only demand source and its rates keep sliding, when latency from too many tags is slowing page or app load times, or when nobody in-house actually understands why yesterday's RPM dropped 20%. It also comes up when a publisher is growing fast — more traffic, more inventory, more platforms (web, app, CTV) — and the ad setup that worked at a smaller scale is now a tangle of scripts, unclear reporting, and demand partners nobody is actively managing.
The approaches split roughly into three shapes. Some are managed services or agencies who take over your ad stack entirely, optimise it, and take a revenue share — good if you have no ad ops resource in-house. Some are ad server or SSP software you run yourself or through your own team, giving you more control but requiring someone who actually knows header bidding and RTB. And some are point solutions — app mediation SDKs, ad fraud detection, header bidding wrappers — meant to plug into a stack you already have rather than replace it. Worth comparing vendors on: how demand is sourced (owned marketplace vs. reselling other SSPs), whether pricing is a flat fee, a percentage of revenue lift, or a revenue share on total ad income, how much reporting and control you keep versus hand over, and how well they handle the specific format you need — display, video, native, in-app, or CTV — since a vendor strong in web header bidding isn't necessarily the right pick for app monetization or connected TV inventory.