Opt It

About Opt It

Opt IT, inc., based in Chicago, IL, IS the premier provider of text messaging applications for brands and businesses. Founded in 2004, opt IT’s goal was to develop a web-based software solution for creating, managing and tracking text message marketing campaigns. The company has grown to be one of the leaders for do-IT-yourself text messaging solutions. Today, these solutions span beyond marketing and are used in all facets of communications including notifications, social media integration and direct business-to-person dialogue. Opt IT's platform sits at the center of this communication hub providing businesses with a software as a service solution to launch text messaging programs within minutes. These programs can reach 98% of the mobile phones in the US and utilizing a high throughput and reliable infrastructure with best in class features of any software as a service model.