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Publisher Ad Management Software
For publishers who need to fill ad inventory, connect multiple demand sources and grow ad revenue without hiring an ad ops team from scratch.
Nicklpass automatically detects your company's software subscriptions from card transactions, then shows real usage data so you…
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As a division of overwolf, nitro is dedicated to reinventing website monetization for the gaming industry. Nitro’s ad tech…
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Sintecmedia is the preferred business software partner for over 100 of the world’s top media brands. Since 2000, sintecmedia has…
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Owlgrin (India) private limited is a product - based company specializing in imagining, exploring and creating web - based…
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Oxamedia corporation is an internet it company headquartered in Florida (USA). The company has developed its proprietary…
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Ptclab is one of the greatest platforms that provide you a great opportunity to earn money online without leaving your comfort…
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Titan gate is one of the fastest-growing digital businesses in the region. In 2017 we ranked 2nd in deloitte technology fast 50…
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Publisher solutions
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We at reviveadservermod.com, a leading provider of iab standard video, targeting, mobile and ad format plugins for revive…
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Revlum is a complete app monetization ecosystem that helps publishers unlock new revenue streams while connecting them with…
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We connect great apps to great advertisers Revmob has been a leading mobile ad network specialized in user acquisition and brand…
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Rexrtb is a digital advertising platform, ad serving system bringing all feature-rich tools for advertising needs together in one…
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Roxot provides quality publishers with a full-service programmatic monetization solution. It grows your ad revenue by increasing…
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Selectmedia is a full-stack technology solution for the digital advertising ecosystem. Major publishers use our comprehensive…
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Setupad is an ad optimization platform and a Google certified publishing partner (gcpp). Our light prebid technology can increase…
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Slascone is an enterprise-grade licensing management platform that streamlines and optimizes every aspect of software…
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We believe that high-quality ad production is paramount to good advertising. That is why we provide the tools to streamline the…
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We build extensions on one of the most powerful content management platform, joomla! We are the creators of reputable extensions…
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Steepto
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International mobile ad tech company
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Ubaoni ad is a tanzanian leading digital advertising network that caters to both publishers and advertisers. We offer display…
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These providers get hired to sit between a publisher's ad inventory and the demand that wants to buy it — setting up the ad server, wiring in header bidding or a mediation stack, connecting SSPs and demand partners, and tuning floor prices and waterfall logic so more of a site's or app's impressions actually get sold at a fair price. Once they're in place, a publisher stops manually juggling a handful of direct deals and instead has a system that auctions each impression across dozens of buyers in real time, reports what actually cleared, and flags when a partner's fill rate or CPMs drop off.
People start looking for this when ad revenue feels lower than it should be given the traffic they have, when a single ad network is the only demand source and its rates keep sliding, when latency from too many tags is slowing page or app load times, or when nobody in-house actually understands why yesterday's RPM dropped 20%. It also comes up when a publisher is growing fast — more traffic, more inventory, more platforms (web, app, CTV) — and the ad setup that worked at a smaller scale is now a tangle of scripts, unclear reporting, and demand partners nobody is actively managing.
The approaches split roughly into three shapes. Some are managed services or agencies who take over your ad stack entirely, optimise it, and take a revenue share — good if you have no ad ops resource in-house. Some are ad server or SSP software you run yourself or through your own team, giving you more control but requiring someone who actually knows header bidding and RTB. And some are point solutions — app mediation SDKs, ad fraud detection, header bidding wrappers — meant to plug into a stack you already have rather than replace it. Worth comparing vendors on: how demand is sourced (owned marketplace vs. reselling other SSPs), whether pricing is a flat fee, a percentage of revenue lift, or a revenue share on total ad income, how much reporting and control you keep versus hand over, and how well they handle the specific format you need — display, video, native, in-app, or CTV — since a vendor strong in web header bidding isn't necessarily the right pick for app monetization or connected TV inventory.