Clikthrough’s interactive media technology for music, tv and movie producers revolutionizes video viewing by enabling consumers…
5.0
1 reviews
Category
Publisher Ad Management Software
For publishers who need to fill ad inventory, connect multiple demand sources and grow ad revenue without hiring an ad ops team from scratch.
Geoedge is a leader in the adtech industry, equipping the industry with real-time, client-side malvertising prevention and ad…
5.0
1 reviews
Subscription
Revenera’s solutions help software and iot companies build and deliver secure products while protecting their ip. Make a great…
5.0
2 reviews
Adpushup was formed in 2014 with a simple idea: while a/b testing was becoming popular, no one was using it to optimize…
4.8
23 reviews
Adtelligent is a global advertising technology company offering in-house solutions that help online media companies, digital…
4.8
6 reviews
Broadstreet gives small publisher sales teams a reason to believe in their products-and themselves. They’re doing important work…
4.8
47 reviews
Subscription
C1x is a Silicon Valley-based digital advertising and marketing technology company that is building exactly what the company name…
4.8
2 reviews
Kiip is the leading ad tech and data platform powering mobile advertising that people like. To date, kiip has worked with more…
4.8
5 reviews
Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. We deliver hundreds of millions…
4.8
22 reviews
Appodeal is a global player in ad tech and mobile publishing. Its open-source sdk mediation, programmatic ad exchange, and user…
4.7
16 reviews
Media-buying software that makes sense! You know media buying. Our software makes it easier. Media link software is an…
4.6
4 reviews
Chocolate is a global leader in programmatic digital video advertising. Chocolate premium, is the world's first video ssp with…
4.5
15 reviews
Flittz is a new way to gather valuable user data and reader revenue from your subscription-phobic users. Get tech that aligns UX…
4.5
2 reviews
Rapidoreach makes it easy for you to earn revenue by adding fun, rewarded surveys to your app. Our mission is to empower any…
4.5
2 reviews
Sharethrough merged with district m in February 2021 to form what is now one of the leading independent global ad exchanges…
4.5
75 reviews
33across shortens the path between inventory and advertising demand using machine learning, AI and predictive modeling. Experts…
4.3
122 reviews
Adgate media helps desktop and mobile app developers maximize their revenues. We accomplish this by using non-intrusive…
4.3
38 reviews
Danads is the leading global SaaS company empowering businesses of all sizes with an intuitive, scalable, and automated…
4.3
17 reviews
Ezoic is an award-winning technology platform that helps digital publishers maximize ad revenue and grow their audiences through…
4.3
9 reviews
Our mission is to provide advertisers with the superior products they need to stay competitive in an increasingly complex…
4.3
11 reviews
Placements.io is the #1 omnichannel management platform for both sellers and buyers of digital advertising. Our adsalesos is the…
4.3
8 reviews
Publishers and advertisers deserve radical observability™ of the entire digital advertising supply chain. Our patent-pending…
4.3
10 reviews
Founded in 2004, q1media is an industry-leading digital advertising company serving businesses and agencies. From a local…
4.1
4 reviews
Founded in 1999, wideorbit helps media companies do more business by making it easier to sell advertising. We offer the one…
4.1
50 reviews
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Showing 24 of 36 — 12 more to see.
These providers get hired to sit between a publisher's ad inventory and the demand that wants to buy it — setting up the ad server, wiring in header bidding or a mediation stack, connecting SSPs and demand partners, and tuning floor prices and waterfall logic so more of a site's or app's impressions actually get sold at a fair price. Once they're in place, a publisher stops manually juggling a handful of direct deals and instead has a system that auctions each impression across dozens of buyers in real time, reports what actually cleared, and flags when a partner's fill rate or CPMs drop off.
People start looking for this when ad revenue feels lower than it should be given the traffic they have, when a single ad network is the only demand source and its rates keep sliding, when latency from too many tags is slowing page or app load times, or when nobody in-house actually understands why yesterday's RPM dropped 20%. It also comes up when a publisher is growing fast — more traffic, more inventory, more platforms (web, app, CTV) — and the ad setup that worked at a smaller scale is now a tangle of scripts, unclear reporting, and demand partners nobody is actively managing.
The approaches split roughly into three shapes. Some are managed services or agencies who take over your ad stack entirely, optimise it, and take a revenue share — good if you have no ad ops resource in-house. Some are ad server or SSP software you run yourself or through your own team, giving you more control but requiring someone who actually knows header bidding and RTB. And some are point solutions — app mediation SDKs, ad fraud detection, header bidding wrappers — meant to plug into a stack you already have rather than replace it. Worth comparing vendors on: how demand is sourced (owned marketplace vs. reselling other SSPs), whether pricing is a flat fee, a percentage of revenue lift, or a revenue share on total ad income, how much reporting and control you keep versus hand over, and how well they handle the specific format you need — display, video, native, in-app, or CTV — since a vendor strong in web header bidding isn't necessarily the right pick for app monetization or connected TV inventory.