Sector

Digital Advertising Platforms

For businesses that need to buy, sell, target or measure digital advertising at scale, and for teams trying to stop wasted ad spend or unsold inventory.

143 businesses

LiveRamp

San Francisco, California, United States

Liveramp is the data collaboration platform for the world’s most innovative companies. A leader in consumer privacy, data ethics…

4.1 80 reviews Subscription

MGID

Santa Monica, California, United States

Mgid is a global advertising platform helping brands and publishers succeed on the open web with performance-driven, AI-powered…

4.1 10 reviews

TapResearch

Menlo Park

Tapresearch pioneered rewarded survey app monetization, and continues to create new ways for mobile apps to generate revenue. For…

4.1 17 reviews

Admiral

Gainesville, Florida, United States

Admiral is the visitor relationship management (VRM) company.

4.0 2 reviews Subscription

AdRoll

San Francisco, California, United States

Adroll is a multi-channel advertising platform built for growth-minded marketers. With powerful AI, flexible campaign tools, and…

4.0 563 reviews

Bidscube

Abu Dhabi, United Arab Emirates

Established in 2020, bidscube is a full-stack technology adtech company developing a programmatic ecosystem, connecting both…

4.0 1 reviews

Nxtbook Media

Lancaster, Pennsylvania, United States

Nxtbook media, llc leverages technology solutions to give our clients a path beyond pdf or print. Our new digital content…

4.0 3 reviews

PayTunes

New Delhi, Delhi, India

Founded in 2015, paytunes has been a pioneer in audio advertising. An indian digital advertising company focusing only digital…

4.0 34 reviews

Perform[cb]

Venice, Florida, United States

Don't replace what's working. Add incremental scale. Perform[cb]'s outcome engine discovers your next growth channel - reaching…

4.0 5 reviews

We built trellis because growing an ecommerce brand shouldn’t feel overwhelming. Between ads, pricing, promotions, inventory, and…

3.9 6 reviews Subscription

Boostr

New York, New York, United States

Boostr helps companies gain the unified visibility necessary to effectively manage, maximize and scale omnichannel ad revenue…

3.8 2 reviews

BuySellAds

Boston

Buysellads connects great brands with great publishers and vice-versa. Our platform, tools, and services help marketers easily…

3.8 12 reviews

Marin Software

St Louis, Missouri, United States

Marin was acquired by trilogy / esw capital in 2025. From our first release in 2007, marin helped thousands of professional…

3.8 449 reviews

ROKT

New York, New York, United States

Rokt is the global leader in ecommerce, unlocking real-time relevance in the moment that matters most - the transaction moment…

3.8 2 reviews

Viant Technology

Irvine, California, United States

Viant technology inc. (nasdaq: dsp) is a leader in AI-powered programmatic advertising, dedicated to driving innovation in…

3.8 6 reviews

DV Pinnacle

New York, New York, United States

Doubleverify is a leading software platform for digital media measurement and analytics. Our mission is to help advertisers…

3.7 13 reviews

Magnite

New York, New York, United States

Telaria (nyse: tlra), is a complete software platform to manage premium video advertising. We engineer the most robust suite of…

3.7 18 reviews

sovrn

Boulder, Colorado, United States

Sovrn is a software and data company built for the people who power the open internet. We sit at the intersection of consumer…

3.7 6 reviews
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These businesses build and run the infrastructure that moves money through digital advertising: the platforms that buy impressions on exchanges, the networks that connect advertisers to publisher inventory, the tools that manage a campaign's bidding and creative rotation, and the systems that stitch together audience data so an ad reaches the right person. Hire one and what changes is operational — you stop manually setting bids in ten different dashboards, you get a single view of where spend is going across mobile, display, native and programmatic channels, and decisions about targeting, pacing and placement start happening on data rather than guesswork.

People end up here because something concrete is broken. A marketing team is spending across several channels with no consistent way to compare performance, or spend is climbing while conversions stay flat and nobody can say why. A publisher has inventory sitting unsold or being sold too cheaply through a single network. Someone has noticed a chunk of traffic looks like bots and suspects click fraud is eating the budget. Or growth has stalled because the audience data used for targeting is thin, third-party cookies are disappearing, and campaigns are reaching fewer of the right people than they used to.

The providers here split roughly by which side of the transaction they serve and how much they automate. Some are demand-side, built for advertisers to plan, bid and optimise campaigns; others are supply-side, built for publishers to manage and price their inventory; some sit in the middle as networks or data platforms matching the two. Within that, the real differences to compare are: how much is self-serve dashboard versus managed service with an account team doing the work for you; how fraud detection actually works (rules-based filtering versus behavioural modelling) and how transparent the reporting is; whether the data layer relies on first-party data you own or third-party matching that's getting harder to rely on; and how deep the integration goes with the exchanges and channels you actually use, since a platform that's excellent for mobile app install campaigns may be weak on native or CTV. Pricing models vary too — CPM, CPC, percentage of managed spend — and that affects whether the incentives are aligned with your results or just with volume.

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