Transform omnichannel media performance with the next generation of identity-driven marketing capabilities
4.0
55 reviews
Sector
Digital Advertising Platforms
For businesses that need to buy, sell, target or measure digital advertising at scale, and for teams trying to stop wasted ad spend or unsold inventory.
Ad Intelligence Software 21Ad Network Software 56Advertiser Campaign Management Software 473Click Fraud Software 29Data Management Platforms (DMP) 80Other Digital Advertising Software 116Publisher Ad Management Software 175
Trueffect is a data and analytics company focused on media precision. Precision is the next great frontier as media and marketing…
4.0
1 reviews
This domain may be for sale!
4.0
2 reviews
Webmoblink is a global programmatic rtb dsp which enables advertisers and publishers to target and deliver relevant, engaging ad…
4.0
2 reviews
Looking for answers? Why not try the obvious? Through zeeto's network of partners, you can ask individuals questions. If you…
4.0
1 reviews
Subscription
Adcore is a premier provider of performance-driven digital advertising solutions. We deliver cutting-edge services and technology…
3.9
10 reviews
Adgenius.AI - your personal artificial media buyer, live 24.7. Boost campaign ROI by 25% or more with automatic optimization…
3.9
6 reviews
Admaven is constantly building an engine which yields an increased revenue for publishers, while enabling advertisers to get high…
3.9
7 reviews
Adscale helps online stores grow faster with AI-powered advertising across multiple channels - all from one platform. Since 2018…
3.9
6 reviews
We provide competitive ad intelligence for online native advertisers. Our ad intelligence platform provides some unique features…
3.9
9 reviews
Proud to be recognized by forbes as one of America's best startup employers of 2021! Apptopia is the leader in real-time…
3.9
16 reviews
Cross pixel is the leading provider of audience and contextual targeting solutions for the programmatic advertising industry. Our…
3.9
5 reviews
El toro is a cutting-edge digital marketing company specializing in hyper-targeted audience and marketing solutions. Our…
3.9
12 reviews
Founded by data scientists and digital marketers, quanticmind has a track record of enabling fortune 500 marketing programs to…
3.9
6 reviews
We built trellis because growing an ecommerce brand shouldn’t feel overwhelming. Between ads, pricing, promotions, inventory, and…
3.9
6 reviews
Subscription
Turn delivers real-time insights that transform the way leading advertising agencies and enterprises make decisions. The turn…
3.8
51 reviews
Applovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end…
3.8
2 reviews
Appnext is the largest discovery platform, offering the only recommendation engine on the market, which encompasses both in-app…
3.8
2 reviews
Bgenius bid management software gives online marketers the opportunity to optimize and manage campaigns in different search…
3.8
2 reviews
Bidmatic is a u.s.-based adtech company focused on helping publishers maximize ad monetization revenue. We provide advanced…
3.8
5 reviews
Boostr helps companies gain the unified visibility necessary to effectively manage, maximize and scale omnichannel ad revenue…
3.8
2 reviews
3.8
2 reviews
Buysellads connects great brands with great publishers and vice-versa. Our platform, tools, and services help marketers easily…
3.8
12 reviews
Clickable makes marketers thrive by delivering powerful intelligence for social and search advertising. With clickable, marketers…
3.8
15 reviews
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These businesses build and run the infrastructure that moves money through digital advertising: the platforms that buy impressions on exchanges, the networks that connect advertisers to publisher inventory, the tools that manage a campaign's bidding and creative rotation, and the systems that stitch together audience data so an ad reaches the right person. Hire one and what changes is operational — you stop manually setting bids in ten different dashboards, you get a single view of where spend is going across mobile, display, native and programmatic channels, and decisions about targeting, pacing and placement start happening on data rather than guesswork.
People end up here because something concrete is broken. A marketing team is spending across several channels with no consistent way to compare performance, or spend is climbing while conversions stay flat and nobody can say why. A publisher has inventory sitting unsold or being sold too cheaply through a single network. Someone has noticed a chunk of traffic looks like bots and suspects click fraud is eating the budget. Or growth has stalled because the audience data used for targeting is thin, third-party cookies are disappearing, and campaigns are reaching fewer of the right people than they used to.
The providers here split roughly by which side of the transaction they serve and how much they automate. Some are demand-side, built for advertisers to plan, bid and optimise campaigns; others are supply-side, built for publishers to manage and price their inventory; some sit in the middle as networks or data platforms matching the two. Within that, the real differences to compare are: how much is self-serve dashboard versus managed service with an account team doing the work for you; how fraud detection actually works (rules-based filtering versus behavioural modelling) and how transparent the reporting is; whether the data layer relies on first-party data you own or third-party matching that's getting harder to rely on; and how deep the integration goes with the exchanges and channels you actually use, since a platform that's excellent for mobile app install campaigns may be weak on native or CTV. Pricing models vary too — CPM, CPC, percentage of managed spend — and that affects whether the incentives are aligned with your results or just with volume.