Adroll is a multi-channel advertising platform built for growth-minded marketers. With powerful AI, flexible campaign tools, and…
4.0
563 reviews
Sector
Digital Advertising Platforms
For businesses that need to buy, sell, target or measure digital advertising at scale, and for teams trying to stop wasted ad spend or unsold inventory.
Ad Intelligence Software 21Ad Network Software 56Advertiser Campaign Management Software 473Click Fraud Software 29Data Management Platforms (DMP) 80Other Digital Advertising Software 116Publisher Ad Management Software 175
Adscend creates rewards-based ad solutions for apps and websites. We help you earn more, boost retention, and acquire users in…
4.0
1 reviews
Adscook is a Facebook ads management tool to scale your ads easily. It helps marketers create, automate and analyze their ads…
4.0
3 reviews
Adxad is a dynamically developing ad network for publishers & advertisers. We buy & sell traffic for banner, popunder, native…
4.0
3 reviews
Affectiva is now a smart eye company. In June 2021 smart eye acquired affectiva. We are merging the two companies to form a…
4.0
1 reviews
Genesis media is the first company to connect user behavior, content analytics and programmatic advertising in one platform. The…
4.0
20 reviews
Madvertise media is part of the dutch technology and media group azerion and has been active on the European ad tech market since…
4.0
1 reviews
Established in 2020, bidscube is a full-stack technology adtech company developing a programmatic ecosystem, connecting both…
4.0
1 reviews
Bidvertiser is an advertising network with its main focus on technology, optimization and automation. Each month, bidvertiser…
4.0
2 reviews
Burt intelligence is the only decision intelligence platform built specifically for media professionals. Burt helps ad ops…
4.0
1 reviews
Chameleon is a specialist native advertising software company. We offer a native advertising SaaS platform plus ad server to…
4.0
2 reviews
Clickedon.it is a straightforward tool that simplifies and automates Google adwords for small to mid-sized businesses without…
4.0
3 reviews
Clipcentric’s creative management and optimization platform powers publishers and brands who are winning at premium display…
4.0
2 reviews
Admedia helps agencies and brands meet their KPIs and hit their ROI objectives. Admedia’s cross-channel advertising platform…
4.0
2 reviews
Cpmstar was the first gaming ad tech platform and has driven millions of installs for almost every game title in the past 15+…
4.0
5 reviews
🚀 zaapit: revolutionizing crms with smart, powerful, and user-friendly tools 🚀 At zaapit, we are transforming your CRM…
4.0
1 reviews
Good message, good place, good time and good person in real time. In this world of the internet of things, the information is…
4.0
1 reviews
Digital turbine is the leading independent mobile growth platform that levels up the landscape for advertisers, publishers…
4.0
𝐄𝐕𝐀𝐃𝐀𝐕 𝐓𝐑𝐀𝐅𝐅𝐈𝐂 𝐆𝐑𝐎𝐔𝐏 (since 2007) is a group of companies providing innovative media buying and traffic…
4.0
13 reviews
Fuze360 is a high-impact advertising platform focused on viewability and engagement through instream banner takeovers, by…
4.0
1 reviews
Fyber, part of digital turbine’s independent mobile growth platform, develops innovative ad monetization solutions trusted by top…
4.0
2 reviews
Go2mobi is a mobile audience targeting platform. We deliver traffic to advertisers that drives over 25,000 mobile marketing…
4.0
1 reviews
Gowit is the global adtech leader, powering omnichannel commerce and retail media advertising for retailers, brands, and…
4.0
1 reviews
Too many brands suck at social. Yours doesn’t have to. It starts with the right tools. Thousands of brands rely on hootsuite’s…
4.0
1 reviews
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These businesses build and run the infrastructure that moves money through digital advertising: the platforms that buy impressions on exchanges, the networks that connect advertisers to publisher inventory, the tools that manage a campaign's bidding and creative rotation, and the systems that stitch together audience data so an ad reaches the right person. Hire one and what changes is operational — you stop manually setting bids in ten different dashboards, you get a single view of where spend is going across mobile, display, native and programmatic channels, and decisions about targeting, pacing and placement start happening on data rather than guesswork.
People end up here because something concrete is broken. A marketing team is spending across several channels with no consistent way to compare performance, or spend is climbing while conversions stay flat and nobody can say why. A publisher has inventory sitting unsold or being sold too cheaply through a single network. Someone has noticed a chunk of traffic looks like bots and suspects click fraud is eating the budget. Or growth has stalled because the audience data used for targeting is thin, third-party cookies are disappearing, and campaigns are reaching fewer of the right people than they used to.
The providers here split roughly by which side of the transaction they serve and how much they automate. Some are demand-side, built for advertisers to plan, bid and optimise campaigns; others are supply-side, built for publishers to manage and price their inventory; some sit in the middle as networks or data platforms matching the two. Within that, the real differences to compare are: how much is self-serve dashboard versus managed service with an account team doing the work for you; how fraud detection actually works (rules-based filtering versus behavioural modelling) and how transparent the reporting is; whether the data layer relies on first-party data you own or third-party matching that's getting harder to rely on; and how deep the integration goes with the exchanges and channels you actually use, since a platform that's excellent for mobile app install campaigns may be weak on native or CTV. Pricing models vary too — CPM, CPC, percentage of managed spend — and that affects whether the incentives are aligned with your results or just with volume.