Accurate revenue attribution for marketing teams. Connect your data sources and track revenue back to the correct marketing…
5.0
10 reviews
Sector
Digital Advertising Platforms
For businesses that need to buy, sell, target or measure digital advertising at scale, and for teams trying to stop wasted ad spend or unsold inventory.
Ad Intelligence Software 21Ad Network Software 56Advertiser Campaign Management Software 473Click Fraud Software 29Data Management Platforms (DMP) 80Other Digital Advertising Software 116Publisher Ad Management Software 175
Cheq is the intelligence standard for the human-AI era. 15,000+ companies, from industry innovators to the fortune 50, trust cheq…
4.9
33 reviews
Adpushup was formed in 2014 with a simple idea: while a/b testing was becoming popular, no one was using it to optimize…
4.8
23 reviews
Broadstreet gives small publisher sales teams a reason to believe in their products-and themselves. They’re doing important work…
4.8
47 reviews
Subscription
Perimeterx is the leading provider of solutions that detect and stop the abuse of identity and account information on the web…
4.8
10 reviews
Pontiac intelligence is a fully transparent demand side platform which gives users and advertisers the ability to buy ad space…
4.8
13 reviews
Start.io is a sell-side omnichannel advertising platform powered by real-time mobile audiences. We deliver hundreds of millions…
4.8
22 reviews
Adlib is a dsp media buying platform that helps scale your programmatic campaigns smarter, faster, and more profitably. Adlib…
4.7
39 reviews
Appodeal is a global player in ad tech and mobile publishing. Its open-source sdk mediation, programmatic ad exchange, and user…
4.7
16 reviews
Your AI protection partner for scaling PPC performance with fraud-free traffic, clearer data, and more confident decisions. Since…
4.7
30 reviews
Our award-winning, turnkey PPC management suite is built on a foundation of barrier-smashing AI and machine learning power…
4.7
113 reviews
Wunderkind is pioneering a new category of AI agentic marketing decisioning - where identity meets AI to drive scalable…
4.7
31 reviews
Airtory as a platform enables advertisers to build and deploy interactive engaging ad experiences within a short turnaround time…
4.6
33 reviews
Bigspy is an innovative and powerful social media competitive intelligence tool designed to help marketers, entrepreneurs, and…
4.6
321 reviews
Gruuv is the 1st self-serve platform for marketers to create and deliver high-impact interactive video advertising. Gruuv video…
4.6
15 reviews
Founded in 2013 in San Francisco, mobileaction is a pioneer in app analytics and the growth partner of apps and games for organic…
4.6
11 reviews
Pixis is a complete, AI-powered advertising solution helping consumer brands improve ad performance and streamline workflows.
4.6
10 reviews
Founded in 2013 in San Francisco, mobileaction is a pioneer in app analytics and the growth partner of apps and games for organic…
4.6
11 reviews
Smartyads is a global adtech company founded in 2013, providing programmatic advertising and monetization solutions for media…
4.6
16 reviews
Give your business an unfair advantage with creatives / banners generated by highly trained artificial intelligence. Why…
4.5
383 reviews
Brandzooka allows you to put your videos in front of your exact target audience on the biggest sites on the web. Click here to…
4.5
44 reviews
Chocolate is a global leader in programmatic digital video advertising. Chocolate premium, is the world's first video ssp with…
4.5
15 reviews
Convert2media's performance marketing network currently supports a wide variety of promotional channels ranging from paid search…
4.5
12 reviews
Agent-led customer engagement platform for ecommerce, retail, and d2c businesses
4.5
13 reviews
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These businesses build and run the infrastructure that moves money through digital advertising: the platforms that buy impressions on exchanges, the networks that connect advertisers to publisher inventory, the tools that manage a campaign's bidding and creative rotation, and the systems that stitch together audience data so an ad reaches the right person. Hire one and what changes is operational — you stop manually setting bids in ten different dashboards, you get a single view of where spend is going across mobile, display, native and programmatic channels, and decisions about targeting, pacing and placement start happening on data rather than guesswork.
People end up here because something concrete is broken. A marketing team is spending across several channels with no consistent way to compare performance, or spend is climbing while conversions stay flat and nobody can say why. A publisher has inventory sitting unsold or being sold too cheaply through a single network. Someone has noticed a chunk of traffic looks like bots and suspects click fraud is eating the budget. Or growth has stalled because the audience data used for targeting is thin, third-party cookies are disappearing, and campaigns are reaching fewer of the right people than they used to.
The providers here split roughly by which side of the transaction they serve and how much they automate. Some are demand-side, built for advertisers to plan, bid and optimise campaigns; others are supply-side, built for publishers to manage and price their inventory; some sit in the middle as networks or data platforms matching the two. Within that, the real differences to compare are: how much is self-serve dashboard versus managed service with an account team doing the work for you; how fraud detection actually works (rules-based filtering versus behavioural modelling) and how transparent the reporting is; whether the data layer relies on first-party data you own or third-party matching that's getting harder to rely on; and how deep the integration goes with the exchanges and channels you actually use, since a platform that's excellent for mobile app install campaigns may be weak on native or CTV. Pricing models vary too — CPM, CPC, percentage of managed spend — and that affects whether the incentives are aligned with your results or just with volume.