Adquick is the all‑in‑one AI-powered technology platform that makes out‑of‑home advertising easy to plan, purchase, and measure…
5.0
Sub-Category
Demand Side Platform (DSP)
For marketing teams buying programmatic ad inventory who need to reach audiences across web, mobile, video or CTV without negotiating with each publisher directly.
Trust thousands of customers from around the world trust us with their software solution needs. Experience over twenty years’…
5.0
Reactx is the industry’s most powerful, open and custom premium high-impact advertising technology platform. The company serves…
5.0
1 reviews
Cience technologies, inc., founded in 2015 and headquartered in Denver, CO, is a pioneering global company in lead generation…
4.8
2 reviews
Pontiac intelligence is a fully transparent demand side platform which gives users and advertisers the ability to buy ad space…
4.8
13 reviews
Headquartered in San Francisco, rtbiq empowers brands, agencies and advocacy groups with advanced digital advertising solutions…
4.8
2 reviews
Adlib is a dsp media buying platform that helps scale your programmatic campaigns smarter, faster, and more profitably. Adlib…
4.7
39 reviews
Smartyads is a global adtech company founded in 2013, providing programmatic advertising and monetization solutions for media…
4.6
16 reviews
The world's only AI-first dsp.
4.5
8 reviews
Professional rtb compatible advertising platform for you with adextech. Use it with your own logo, brand and ad space codes.
4.5
6 reviews
Whether you want to create a buzz, reach a mass audience or direct locals to your front door, gainbuzz is the smarter way to…
4.5
2 reviews
Fliphound is changing that with an affordable, user friendly real-time bidding platform for buying ads on digital billboards. In…
4.3
Simpli.fi provides marketing technologies, solutions, and workflow automation for advertisers and agencies of all sizes. We…
4.2
74 reviews
Choozle is an omnichannel digital advertising platform and strategic partner built for today’s media landscape. We combine…
4.1
196 reviews
As of September 25, 2018, appnexus is now "appnexus, a xandr company." please follow along on…
3.7
33 reviews
Focus on your business, not the infrastructure! Build your business on the cutting-edge programmatic rtb platform. Solutions for…
3.5
1 reviews
Founded in 2007, infolinks utilizes our unique ad technology platform and publisher marketplace to provide global advertising…
3.3
2 reviews
Conversant llc is now the digital media arm of epsilon; follow along on the epsilon page for updates…
3.1
17 reviews
We want to inform you that for reasons outside of our control, we have closed our company, hitwise as of February 2020. Hitwise…
3.0
3 reviews
In-house marketing, Done right. We bring brands + publishers together into an open and trustworthy environment that uses…
2.3
2 reviews
Aroscop is a data-first advertising technology company that provides flexible and transparent advertising solutions for brands…
Unrated
Bidswitch is focused on continually pushing the boundaries on what programmatic advertising can do. Engineered by iponweb…
Unrated
Didna is the enterprise ad management platform that optimizes digital ad inventory for publishers through our proprietary core ad…
Unrated
Our audience cloud's open marketplace is a single point of entry for advertisers and publishers to reach, monetize, and connect…
Unrated
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A demand side platform is what a media buyer logs into to actually place programmatic ads: connect to the exchanges and supply platforms where publishers sell impressions, set targeting rules based on audience data, decide how much to bid for each impression in real time, and pull reporting on what ran, where, and what it cost. Hire one of these and your team stops doing manual insertion orders with individual publishers or ad networks and instead runs campaigns across thousands of sites, apps and CTV inventory from a single interface, with budgets and bids adjusted automatically as the campaign runs.
People end up looking for this when their advertising has outgrown direct deals but they have no way to buy at scale without wasting spend. Maybe marketing is stuck negotiating placements site by site and can't reach the audience segments they actually care about, or they're running display and video through an ad network with no visibility into which impressions they paid for, no control over frequency, and rising concern about ads landing next to bad content or going to bots. Others have the audience data — from a CRM or CDP — but no way to act on it in an auction, or they're trying to expand into mobile, native or connected TV and need inventory access they don't have.
What these platforms differ on is real. Some are self-serve, built for in-house trading desks that want direct control over bidding strategy and are comfortable managing campaigns themselves; others are managed service, where the vendor's team sets strategy and optimises on your behalf, which costs more but suits teams without dedicated traders. They vary in which inventory they can actually reach — some specialise in mobile or CTV, others cover open web display and video broadly — and in how their fees work, whether that's a flat platform licence, a percentage of media spend, or bundled into a managed rate that makes true costs harder to see. Machine learning bid optimisation is standard across the board, but the quality of the underlying data partnerships, the strength of fraud and brand safety filtering, and how granular the reporting gets are where they genuinely separate. Worth comparing on inventory reach for your specific channels, minimum spend commitments, fee transparency, and whether your existing audience data can be plugged in directly.