Category

Advertiser Campaign Management Software

For marketers running paid campaigns across Google, Meta, TikTok, DSPs and other ad channels who need one place to plan, launch, bid and report on spend.

28 businesses

IDB Mobile

Estepona, Andalucia, Spain

Idb mobile technology is, without-a-doubt, one of the world's leading mobile marketing companies. With innovations dating back to…

5.0 6 reviews

Optimise Native Advertising

Norwich, England, United Kingdom

We are optimise. A leading global partner marketing network that delivers global reach and local market expertise, to optimise…

5.0 1 reviews

Eskimi

Vilnius, Vilniaus Apskritis, Lithuania

Say goodbye to boring advertising. Say hello to brand impact. Eskimi is a global, full-stack, end-to-end creative and media tech…

4.7 37 reviews

illumin powered by AcuityAds

Toronto, Ontario, Canada

As the leader in journey advertising, illumin provides an AI-powered advertising technology platform that enables you to break…

4.3 18 reviews

Liquidus

Chicago, Illinois, United States

Marketing is either a growth engine or it's overhead. We design, build, and operate the growth engine - business consulting, data…

4.3

Appsfire

Berlin, Berlin, Germany

Madvertise media is part of the dutch technology and media group azerion and has been active on the European ad tech market since…

4.0 1 reviews

AppDiscovery by AppLovin

Palo Alto, California, United States

Applovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end…

3.8 2 reviews

ReklamStore DSP

Istanbul, Turkey

Reklamstore is a leading digital advertising technology company and an officially certified r&d center recognized by the ministry…

3.8 2 reviews

ReklamStore SSP

Istanbul, Turkey

Reklamstore is a leading digital advertising technology company and an officially certified r&d center recognized by the ministry…

3.8 2 reviews

360 Platform

Palo Alto, California, United States

Youappi is a leading performance-based mobile app marketing and retargeting platform for premium app publishers and brands. From…

3.7 3 reviews

Taptica

San Francisco, California, United States

Taptica is a publicly-traded, global end-to-end mobile advertising platform that helps the world’s top brands reach their most…

3.0 2 reviews

3dot14

Apartments, New York, United States

At 3.14, we create an impact on the ad-tech sphere quarter-mile at a time, through machine learning, artificial intelligence and…

Unrated

AppLift

Mineola, New York, United States

A media buying marketplace built for the open internet that you can call yours. For agencies: 📍target users based on contextual…

Unrated

Art of Click DSP

Singapore, Singapore

Based in singapore, art of click is the fastest growing mobile advertising agency in asia pacific. We offer performance and…

Unrated

BidMotion

Paris, Île-De-France, France

Bidmotion is a mobile ad technology company focused on simplifying and optimizing the direct response and customer acquisition…

Unrated

Byyd

New York, New York, United States

Byyd is the mobile advertising platform for real-time bidding on mobile inventory. We make it easy to buy smartphone and tablet…

Unrated

cidewalk

Westborough, Massachusetts, United States

We believe all businesses, no matter the size, should have the same ability to reach customers as powerful fortune 500 companies…

Unrated

Curate Mobile

Toronto, Ontario, Canada

Curate is a global performance-focused advertising technology firm that empowers brands and marketers through transparent…

Unrated

EZmob

Tel-Aviv District, Israel

Easy mob (ezmob) is a self-serve mobile advertising platform. We enable advertisers to scale demand with premium supply from over…

Unrated

Flightly for Twitter Ads

Santa Monica, California, United States

Flightly is a Twitter marketing platform partner and one of the only that partners with Twitter on their ads API and mobile…

Unrated

Gadmobe

Singapore

Gadmobe delivers scalable, high-value user growth for mobile apps worldwide. We specialize in performance-driven mobile user…

Unrated

Glispa

Berlin, Berlin, Germany

Over the last few years, glispa joined the larger marketgroup company and is currently transitioning to become markettech. This…

Unrated

MassiveImpact

Tel Aviv

Massiveimpact (www.massiveimpact.com) is a performance advertising platform focused exclusively on mobile with targeting…

Unrated

Persona.ly

Park Rehovot, Israel

Established in 2011, persona.ly is a global machine-learning based products company with offices and representations in korea…

Unrated
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These are the tools you hire or license to actually run paid advertising day to day: setting up campaigns on ad networks and exchanges, managing bids and budgets, producing and testing creative, syncing audience segments, and pulling performance data back into a single view. Once in place, someone on a marketing team stops logging into six separate ad platforms and manually adjusting bids in spreadsheets, and starts working from one system that pushes campaigns out to Google, Meta, TikTok, connected TV, programmatic exchanges or app install networks, and pulls results back in a comparable format.

The trigger is usually that ad spend has outgrown what a person can manage by hand. Budgets are split across several channels with different interfaces, naming conventions and reporting definitions, so nobody can say with confidence which channel or creative actually drove a sale. Bid changes happen too late to matter, creative gets stale because producing new variants for every platform and format is slow, and the marketing team spends more time reconciling numbers across dashboards than deciding what to do with them. Agencies feel this acutely when they need to report cleanly across multiple client accounts and channels without manual exports.

Providers here split roughly by how wide versus how deep they go. Channel specialists — for search, social, video, native or mobile — go deep on one advertising surface, with tighter integration into that platform's bidding logic and formats, which suits a business whose spend is concentrated in one place. Cross-channel platforms and DSPs sit above multiple networks, giving unified budget pacing, bidding rules and reporting, at the cost of being a layer removed from each platform's native controls. Creative management tools sit slightly apart, focused on producing and testing ad variants at scale rather than media buying itself. When comparing options, look at which channels and inventory sources they actually connect to, whether pricing is a flat fee or a cut of spend, how much bidding is automated versus adjustable by hand, whether reporting resolves down to a shared attribution model or just repackages each platform's own numbers, and how much support comes with the software versus how much you're expected to run yourself.

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